Brompton and Team GB Head to the Olympics With Bicycle Collaboration
Accompanying the 30-strong squad of British cyclists to Paris.
The 2024 Olympic Games are fast approaching. Several brands are promoting the occasion with detailed collaborations, from Anti Social Social Club’s Olympic summer capsule to Sporty & Rich’s USA adidas Samba. UK bicycle label Brompton is next, joining Team GB for a graphic P Line bike.
A 30-strong squad of British cyclists will head to Paris this summer, embracing the timely occasion with foldable gear to go from city to championship. The bicycle’s slim frame is clad with spiraling pink and blue patterns representing athletic discipline, including individually engraved plaques championing Team GB.
Brompton reveals the collaboration across an eventful “Sporting Journeys” campaign, enlisting GB jumper Morgan Lake and BMX Freestyle World Champion Kieran Reilly to showcase their skills. The athletes put the P Line bike to the ultimate test, driving through ramps and in the great outdoors to showcase its versatility.
Take a closer look at Brompton and Team GB’s P Line bike collaboration in the galley above. It will launch on July 17 via Brompton.
