YOOX and Aries' New Collaboration Breaks Gender Barriers

Made for everyone.

Fashion 
3.3K

Following its collaboration with Juicy Couture that paid homage to “Rhinestone Cowboys,” London-based imprint Aries has tapped YOOX to create a new capsule collection that celebrates gender freedom.

Dubbed “They Arise,” the range highlights inclusive pronouns and feelings, allowing everyone to be themselves and free of societal gender norms. The genderless collaboration features an array of outerwear, tops, bottoms, and accessories made for an endless audience. For example, floral mesh tanks feature beaded detailing at the edges accompanied by skintight tops and leggings fashioned with perforated indentations and Aries’ “No Problemo” slogan.

Elsewhere, staple hoodies boast collection-specific graphics and red-tinted ornamentation, followed by versatile form-fitting blazers adorned with an “A” pin designed from architectural columns. Cheetah-printed co-ords sport dual-branded touches and a fur-like finish, while basic T-shirts and caps complete the offering.

Take a closer look at the YOOX x Aries collaboration in the gallery above. The range is available to shop now online via YOOX.

In other news, NOAH reinterprets Lavenham’s quilted outerwear with a modern outlook.

Read Full Article

What to Read Next

Aries Reworks Baracuta Classics in Collaborative Upcycled Capsule
Fashion

Aries Reworks Baracuta Classics in Collaborative Upcycled Capsule

With a “Made in the UK” mindset at the forefront.

Palace and Reebok Break a Sweat In Summer 2024 Collaboration
Fashion 

Palace and Reebok Break a Sweat In Summer 2024 Collaboration

Pre-yellowed Instapump Fury and Club C models lead the partnership on athletic grounds.

Aries Encapsulates the Spirt of Americana for SS24
Fashion 

Aries Encapsulates the Spirt of Americana for SS24

With the campaign being a satirical take on contemporary paparazzi images.


DENHAM and WIND AND SEA Ready New Code-Colliding Collaboration
Uncategorized

DENHAM and WIND AND SEA Ready New Code-Colliding Collaboration

With “SEA DENHAM” denim silhouettes, utilitarian track parkas, kaleidoscopic T-shirts and more.

Nike Adds the Air Max 90 Futura to Its "Needlework" Line
Uncategorized

Nike Adds the Air Max 90 Futura to Its "Needlework" Line

Designed with dual pull tabs on the tongue and heel.

Drake's Prepares for the UK’s Temperamental Weather With SS23 Campaign
Fashion 

Drake's Prepares for the UK’s Temperamental Weather With SS23 Campaign

Featuring a check wool raglan coat, new shirts, ties, knitwear, and much more.

Nike Has Tapped UK Rapper Jeshi to Give Away Free Air Max Pulse’s in London
Footwear 

Nike Has Tapped UK Rapper Jeshi to Give Away Free Air Max Pulse’s in London

Posting up in a Soho-based corner shop.

Jack Grealish Has Signed a Record-Breaking Partnership Deal With PUMA
Sports 

Jack Grealish Has Signed a Record-Breaking Partnership Deal With PUMA

Joining Neymar and Antoine Griezmann as PUMA’s biggest sporting ambassadors.

Mackintosh SS23 Focusses on Form and Functionality
Fashion 

Mackintosh SS23 Focusses on Form and Functionality

The Glasgow-based imprint explores color and functionality like never before.


Rolls-Royce and Iris Van Herpen Unite for Haute Couture Phantom Syntopia
Automotive 

Rolls-Royce and Iris Van Herpen Unite for Haute Couture Phantom Syntopia

A one-of-one collaboration that mirrors Herpen’s sculptural fashion artwork.

Andreas Kronthaler's FW23 Tribute to Vivienne Westwood Was Devoted and Sentimental
Fashion 

Andreas Kronthaler's FW23 Tribute to Vivienne Westwood Was Devoted and Sentimental

Marking the first showcase since the passing of the legendary British designer.

ARCANA Is the Emerging London Label Bringing You Elevated Essentials
Fashion 

ARCANA Is the Emerging London Label Bringing You Elevated Essentials

Founded by Gallucks, the new brand presents high-quality black wardrobe staples alongside bags, rings, and rhinestones.

Under Luigi Bucci, Baracuta is Bringing Back British Heritage With a Bang
Fashion 

Under Luigi Bucci, Baracuta is Bringing Back British Heritage With a Bang

Hypebeast sits down with Baracuta’s Global Brand Manager, Luigi Bucci, to chat about the brand’s contemporary development, its extensive collaborative strategy, and what the future holds for Baracuta.

Alexander McQueen FW23 "Anatomy" Was Romantically Dark and Dramatic
Fashion 

Alexander McQueen FW23 "Anatomy" Was Romantically Dark and Dramatic

Sarah Burton’s use of tailoring, skeletal knitwear, and orchid motifs brought together themes of love and power.

More ▾