YOOX and Aries' New Collaboration Breaks Gender Barriers
Made for everyone.
Following its collaboration with Juicy Couture that paid homage to “Rhinestone Cowboys,” London-based imprint Aries has tapped YOOX to create a new capsule collection that celebrates gender freedom.
Dubbed “They Arise,” the range highlights inclusive pronouns and feelings, allowing everyone to be themselves and free of societal gender norms. The genderless collaboration features an array of outerwear, tops, bottoms, and accessories made for an endless audience. For example, floral mesh tanks feature beaded detailing at the edges accompanied by skintight tops and leggings fashioned with perforated indentations and Aries’ “No Problemo” slogan.
Elsewhere, staple hoodies boast collection-specific graphics and red-tinted ornamentation, followed by versatile form-fitting blazers adorned with an “A” pin designed from architectural columns. Cheetah-printed co-ords sport dual-branded touches and a fur-like finish, while basic T-shirts and caps complete the offering.
Take a closer look at the YOOX x Aries collaboration in the gallery above. The range is available to shop now online via YOOX.
In other news, NOAH reinterprets Lavenham’s quilted outerwear with a modern outlook.
