BAIT Introduces Limited Edition Astro Boy x Seiko 5 Sports Watch
Watches

BAIT Introduces Limited Edition Astro Boy x Seiko 5 Sports Watch

Featuring glow in the dark Astro Boy head circuit artwork.

Competition-Winning Watch Joins Seiko 5 Sports Collection With 8.5 Million Votes
Watches

Competition-Winning Watch Joins Seiko 5 Sports Collection With 8.5 Million Votes

The design echos the red, blue and yellow color scheme of the legendary Pogue chronograph.

Seiko Teams Up With GUCCIMAZE For Limited-Edition Capsule Collection
Watches

Seiko Teams Up With GUCCIMAZE For Limited-Edition Capsule Collection

Presented by SEIKO
Continuing its 140th anniversary celebrations.

AUTO MOAI Brings Faceless Figures to Seiko 5 Sports Limited Editions
Watches

AUTO MOAI Brings Faceless Figures to Seiko 5 Sports Limited Editions

Monochrome pair feature anonymous Japanese artist’s motif.

Seiko Debuts Naruto, Boruto, Sasuke and Rock Lee's Signature "5 Sports" Watches
Watches

Seiko Debuts Naruto, Boruto, Sasuke and Rock Lee's Signature "5 Sports" Watches

Special timepieces inspired by seven key ‘Naruto’ characters.

The Seiko 5 Gets the Street Fighter Treatment
Fashion

The Seiko 5 Gets the Street Fighter Treatment

YOU WIN!


The Seiko 5 Sports Line Receives Steel Bezels and Smaller Cases
Watches

The Seiko 5 Sports Line Receives Steel Bezels and Smaller Cases

Differentiating them from its range of Prospex divers.

Seiko Partners With Queen Guitarist Brian May For "Red Special"-Inspired Seiko 5 Diver
Watches

Seiko Partners With Queen Guitarist Brian May For "Red Special"-Inspired Seiko 5 Diver

A vibrant two-tone dial with a clear caseback emblazoned with May’s autograph.

Seiko Takes Us on a Road Trip for Seiko 5 Sports
Watches

Seiko Takes Us on a Road Trip for Seiko 5 Sports

Presented by SEIKO
Showcasing all five styles.

Seiko 5 Sports Relaunches With an Immersive Party in Tokyo
Watches

Seiko 5 Sports Relaunches With an Immersive Party in Tokyo

Presented by SEIKO
Dissecting innovation.

 

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.