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HUF

Huf

HUF is a Californian skate footwear and apparel label that was founded by Keith Hufnagel in 2002. The label aimed to fuse skateboarding, streetwear and sneaker fashion, and is inspired by vintage American craftsmanship, design and functionality. Before long, the store began producing in-house goods and debuted an apparel line. Hufnagel grew up skateboarding, and became a professional skateboarder at a young age, which allowed him to travel the world -- a period in which he was influenced by the products and lifestyle he wanted to share. He then opened up the first HUF shop in 2002 in San Francisco’s Tenderloin District, which sold hard-to-find goods.

HUF Travels to the Desert for Its Spring 2016 Video Lookbook
10 Last Minute Valentine's Day Gift Ideas
Streetsnaps: The Ladies of AGENDA Long Beach 2015 Winter
High Times x HUF Presents Its 2015 Holiday "Anti-Marijuana" Video
HUF Taps Chief Keef for Cyber Monday
HUF Introduces the Dylan Slip On
HUF x Thrasher Stoops USA Tour Limited Edition Collection
HUF x Thrasher Classic Lo
HUF x Thrasher Stoops USA Tour Collection
HUF Presents Its 2015 Holiday Collection in New Skate-Heavy Video Lookbook

2016

Opening of HUF New York City flagship store
Opening of HUF Osaka

2015

Opening of HUF Tokyo
HUF Los Angeles flagship store relaunches

2010

Launch of HUF footwear; HUF skate team is launches

2007

Launch of full inline HUF apparel collection

2002

Opening of HUF San Francisco retail shop
 
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