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Coach Prime

Deion Sanders Reveals Nike Air DT Proto '92 "Prime Red" Is Releasing Later This Year
Footwear

Deion Sanders Reveals Nike Air DT Proto '92 "Prime Red" Is Releasing Later This Year

Breathing life into an unreleased 1990s prototype, the glossy, patent leather silhouette channels the undeniable flash of the dual-sport legend.
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Coach Prime and Nike Reveals Air Diamond Turf 2 "Colorado" PE Cleats
Footwear

Coach Prime and Nike Reveals Air Diamond Turf 2 "Colorado" PE Cleats

Designed specifically for Coach Prime’s Buffaloes, these patent leather and gold stunners are currently strictly reserved for the gridiron in Boulder.
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The Nike Air DT Max '96 “Love Letter to Connie” Celebrates Deion Sanders' Mother
Footwear

The Nike Air DT Max '96 “Love Letter to Connie” Celebrates Deion Sanders' Mother

Arriving just in time for Mother’s Day.
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Official Look at the Nike Air DT Max '96 "Falcons"
Footwear

Official Look at the Nike Air DT Max '96 "Falcons"

A continued celebration of Coach Prime’s NFL legacy.
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The Air Jordan 17 "UNC" Makes Its Return in This Week's Best Footwear Drops
Footwear

The Air Jordan 17 "UNC" Makes Its Return in This Week's Best Footwear Drops

With the BAPE x adidas Dame 9, A Ma Maniére x Air Jordan 39, Alexis Sablone x Nike SB Dunk Low and more all set to arrive as well.
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Coach Prime Prepares the Nike Air DT Max '96 in Two "Colorado" Colorways
Footwear

Coach Prime Prepares the Nike Air DT Max '96 in Two "Colorado" Colorways

Both pairs are set to drop right after the university kicks off its football season.
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Coach Prime's Revamped Nike Air DT Max '96 Releases This June
Footwear

Coach Prime's Revamped Nike Air DT Max '96 Releases This June

Updated with new packaging and a “PRIME” hit at the heel tab.
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Watch the Teaser Clip for Amazon Prime's New College Football Docuseries on Coach Deion Sanders
Entertainment

Watch the Teaser Clip for Amazon Prime's New College Football Docuseries on Coach Deion Sanders

Welcoming ‘Coach Prime’ to the streamer.
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