Alife

Prominent street and skatewear brand Alife was founded in 1999 in New York, by four friends -- Arnaud Delecolle, Tony Arcabascio, Tammy Brainard and Rob Cristofaro. One of their main reasons in teaming up was to “fill a void of creativity in New York” at that time, and to share their niche, creative lifestyle with a broader audience. Originally a creative workshop based in Manhattan’s Orchard Street, Alife’s innovative designs and forward-thinking products propelled them into an internationally renowned streetwear clothing brand and boutique. The name of the brand came up from the idea of bringing an inanimate object to life, or infusing hype into a product. Alife has collaborated with other companies such as Nike, Reebok, adidas, New Balance, Saucony, Timberland, ASICS, Lacoste, Mitchell&Ness, Dickies, Kangol and more. Alife is also the operation behind A.R.C., a premiere sneaker boutique. Their motto: “THE SOURCE OF ART IS IN THE LIFE OF A PEOPLE.”

Bronx Museum of the Arts & ALIFE Unveil Pop-Up Commemmorating Henry Chalfant
Arts

Bronx Museum of the Arts & ALIFE Unveil Pop-Up Commemmorating Henry Chalfant

Featuring streetwear, accessories and more.

Foot Locker Bets On Cultural Authenticity With Greenhouse Incubator
Footwear 

Foot Locker Bets On Cultural Authenticity With Greenhouse Incubator

The retailer is launching a new platform to change the way it interacts with customers.

adidas Consortium & Alife Join Forces Again for Another Nizza Hi Makeover
Footwear

adidas Consortium & Alife Join Forces Again for Another Nizza Hi Makeover

Just two months after their last collaboration.

The Futuristic Y-3 RUNNER 4D II Takes the Spotlight in This Week's Footwear Drops
Footwear 

The Futuristic Y-3 RUNNER 4D II Takes the Spotlight in This Week's Footwear Drops

Along with collaborative silhouettes from Alife, Pharrell, HUMAN MADE, NEIGHBORHOOD and more.

Alife Gives adidas Consortium's Nizza Hi a Club-Inspired Makeover
Footwear

Alife Gives adidas Consortium's Nizza Hi a Club-Inspired Makeover

Wristband accessories can be worn or styled on the sneakers.

Alife & Brooklyn Museum Honor Artist Faith Ringgold with Black History Month Collab
Arts

Alife & Brooklyn Museum Honor Artist Faith Ringgold with Black History Month Collab

A capsule collection spotlighting Ringgold’s iconic ‘The United States of Attica’ artwork.

MJ & LBJ Tip off the New Season With New Sneakers in This Week's Footwear Drops
Footwear 

MJ & LBJ Tip off the New Season With New Sneakers in This Week's Footwear Drops

Joined by the Air Jordan 33, a new John Elliott x Nike collaboration and more.

Alife and PUMA Link up for New York-Themed Clyde Pack
Footwear

Alife and PUMA Link up for New York-Themed Clyde Pack

Two colorways releasing this month.

Ethics Trump Reseller Clout for New Footwear Brand OBRA
Footwear 

Ethics Trump Reseller Clout for New Footwear Brand OBRA

OBRA’s founders tell us about their brand’s commitment to artistry and utility.

Alife and FILA Come Together on a Themed Disruptor 2
Footwear

Alife and FILA Come Together on a Themed Disruptor 2

The chunky retro runner returns.

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