Jordan Brand

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.

Suspicious Winning Bid of $2.25 USD Forces Halt of Doernbecher AJ1 "What The" Auction
Footwear

Suspicious Winning Bid of $2.25 USD Forces Halt of Doernbecher AJ1 "What The" Auction

With a bid from a user going by the name “Donald Trump.”

Rumors of an Upcoming Supreme x Air Jordan 1 Surface
Footwear

Rumors of an Upcoming Supreme x Air Jordan 1 Surface

Coming in two colorways.

Sole Mates: Nigel Sylvester and the Air Jordan 1
Footwear 

Sole Mates: Nigel Sylvester and the Air Jordan 1

The BMX star talks about how the AJ1 meets his athletic and aesthetic needs, what collaborating with Jordan Brand is like and more.

Take an Official Look at the A Ma Maniere x Air Jordan 3
Footwear

Take an Official Look at the A Ma Maniere x Air Jordan 3

Expected to arrive in a full family size run.

Check Out These Air Jordan 1 "Chicago" Hockey Skates
Footwear

Check Out These Air Jordan 1 "Chicago" Hockey Skates

Pair with nice flow and killer lip lettuce.

Check Out Jayson Tatum's Air Jordan 35 "Women In Power" PE
Footwear

Check Out Jayson Tatum's Air Jordan 35 "Women In Power" PE

A colorful, heartfelt salute to the influential women in the Celtics’ forward’s life.

Air Jordan 1 Low "Berlin Grey" Pays Homage to Berlin's Urban Landscape
Footwear

Air Jordan 1 Low "Berlin Grey" Pays Homage to Berlin's Urban Landscape

With a clean white and gray color palette plus plenty of signature elephant print.

The Air Jordan 1 High "What The" Celebrates 14 Patient-Designers From Nike's Doernbecher Freestyle Program
Footwear

The Air Jordan 1 High "What The" Celebrates 14 Patient-Designers From Nike's Doernbecher Freestyle Program

Honoring the 17th year of the program with only 17 pairs.

Take an Official Look at the Air Jordan 1 Retro High OG "Light Army"
Footwear

Take an Official Look at the Air Jordan 1 Retro High OG "Light Army"

Defined by a distinct bronze finish.

Air Jordan 4 "Taupe Haze" Is Top Dog in This Week's Best Footwear Drops
Footwear 

Air Jordan 4 "Taupe Haze" Is Top Dog in This Week's Best Footwear Drops

Joined by READYMADE’s duet of Nike Blazer Mids, two new Casablanca x New Balance sneakers and a duo of adidas YEEZY BOOST 350 V2s.

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