Mike Cherman Shares “D.I.Y. YEEZY” RW SUNGLASSES KIT
Mike Cherman
Designer and Founder of ICNY
Profile
Description
Michael Cherman is an American streetwear designer born in New York City and raised in both New York and San Diego, CA.
In the pursuit of becoming a designer, Cherman returned to NYC from San Diego in the summer of 2009 to attend Parsons New School of Design. During his time as a student, he also worked at Good Wood NYC Prohibit NYC -- a former mainstay as the Lower East Side’s authority on Japanese menswear. After one year of juggling student life and gaining real life work experience, he made the decision to drop out of school and tackle the industry head on. After leaving school, Michael worked for two and a half years at the Nike 255 Studio and Nike Bowery Stadium. During this time, Michael also began spearheading his design career by creating the branding for A$AP Worldwide and Kith NYC, amongst many other notable clients.
In 2012, after a few accidents and close calls on his bike, he left Nike to start ICNY Reflective-Wear, his first apparel venture inspired by the necessity for functional safety and increased visibility fused with style. Cherman continues to oversee the design direction for ICNY, having applied his creative capacity to collaborations with brands like PUMA, Staple Design, and Jason Markk.
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Latest Collections
The latest offering from Random Workshop by MARKET.
Presented by
PacSun
Help the retailer choose the next piece of its SS21 collection by picking your favorite finalist.
Presented by
PacSun
The winner of the retailer’s new competition will receive a one-on-one mentoring session with Mike Cherman of Chinatown Market in addition to having their design produced.
The Chinatown Market founder riffs on how the Christo has accompanied him through his career, discusses how a sandal can be a proper luxury item and more.
Presented by
NBA 2K
An inside look into the addition of streetwear brands and in-game drops within the 2K stratosphere.
The Founder of ICNY and Chinatown Market tells us what learning curves the pandemic has set out for his business.
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