adidas & Dak Prescott Unveil New Reigning Champ Collaboration
Reigning Champ
Canadian Streetwear Brand
Profile
Description
Reigning Champ is a Canadian streetwear brand based in Vancouver, BC. Founded in 2007 by Craig Atkinson, who also founded wings+horns; Reigning Champ is operated under its parent company CYC Design Corporation. The brand is known for creating high-quality basics, with a focus on using heavyweight fleece and knits as its signature materials.
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Latest Collections
Minimalist bombers, pants, hoodies and more.
Adding minimalism into minimalism.
At the brand’s 5th Avenue and SoHo stores.
Alongside their sleek AlphaBOUNCE silhouette.
The 3.0 in a stunning white and gray makeup.
The Canadian label takes on another silhouette.
A blend of premium athletic wear.
An homage to the publication’s roster of talented contributors.
With a little help from Andrew Wiggins.
A perfect blend of knit grays and solid blacks.
Including a pair of collaborative Ultra Boosts.
