PUMA Palace Guard “Er.ror” Offers Ominous Embellishments
PUMA Top 100
German Sportswear Company
Profile
Description
PUMA is a German sportswear brand, best known for its athletic apparel and various sportswear goods; founded by Rudolf Dassler in 1924. Recently, PUMA has made significant effort in expanding its influence in the fashion and lifestyle realm, through collaborations with KITH, Solange Knowles, Alexander McQueen, Va$htie, Brooklyn We Go Hard, ALIFE and ICNY. As well as, appointing Rihanna as the new creative director for the women’s department.
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Latest Collections
Combined with an industrial color scheme and deconstructed detailing.
Fresh takes on the Clyde, Palace Guard, Performer Mid and RS Pure, all with matching apparel.
Sporting a clean “Whis White/Pebble/High-Risk Red” colorway.
A range of performance footwear and apparel made of recycled yarn.
A dozen pairs, with embellishments ranging from soft pastels to striking tie-dye prints.
Including iterations of the Future Rider and Speedcat Lux.
Boldly-colored New Balance 327s, another addition to the adidas Originals “City Series” and more.
Striking new styles for this casual sneaker option.
As debuted by Kyle Kuzma during All-Star Weekend.
The long-running King line’s latest style is designed to offer precise ball control.
The NBA veteran talks about his deal with PUMA, starting a merch line and more.
