“Gorge Green” Graces the Air Jordan 1 Low OG
Jordan Brand Top 10
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Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
The new women’s-exclusive colorway is set to arrive next month.
Celebrating Paris’ annual streetball tournament with special branding elements.
The new colorway is said to be part of an unannounced collaboration.
Salehe Bembury’s new Crocs Pollex Juniper, KITH’s ASICS GEL-LYTE III “Seoul,” NEIGHBORHOOD’s latest adidas Superstar and more are on the way as well.
Both new looks from Jordan Brand celebrate China’s popular streetball site.
Combining the Air Jordan 2’s upper with the Air Jordan 3’s sole.
The black and white colorway is expected to arrive this June.
Joining releases from Wales Bonner x adidas, Supreme x Clarks, Futura x Nike SB and more.
A favorite of golf sneaker culture enthusiasts returns.
Originally reported to drop next spring, a different Air Jordan 4 release is planned instead.
Reported to be dropping sometime during Spring 2025.
