Gap

Gap

The Gap Inc., also known as Gap, is an American clothing and accessories retailer founded by Don and Doris Fisher in San Francisco. At its founding, the brand’s merchandise consisted of Levi’s jeans and LP records. Brands owned by Gap includes Banana Republic and Athleta.

2010

Expands business to China market

1997

Debuts online shop
Launches GAP Foundation

1976

Business goes public

1969

Founded by Doris and Don Fishers and opens first store
Gap Apologizes for Selling T-Shirt With Incorrect Map of China
Fashion

Gap Apologizes for Selling T-Shirt With Incorrect Map of China

The graphic print left out the claimed territories of Tibet and Taiwan.

Diaspora Skateboards & GAP Deliver Their Largest Joint Collection Yet
Fashion

Diaspora Skateboards & GAP Deliver Their Largest Joint Collection Yet

The pairing’s third collaboration since last February.

If SZA Does This Right, She Can Be Fashion’s Next Musical Muse
Music  

If SZA Does This Right, She Can Be Fashion’s Next Musical Muse

Prepare for the cozy girl takeover.

Metro Boomin & SZA Model GAP's Logo Remix Collection
Fashion

Metro Boomin & SZA Model GAP's Logo Remix Collection

Limited-edition patchwork sweaters.

20 Years in 20 Collaborations: A Tribute to colette
Fashion  

20 Years in 20 Collaborations: A Tribute to colette

Summing up the legacy of the iconic French retailer.

'GQ' Unveils "The Coolest Designers on the Planet" Collection
Fashion

'GQ' Unveils "The Coolest Designers on the Planet" Collection

Including AMI, Kinfolk and United Arrows & Sons.

Watch Future and Cher Duet Together in the Gap Advert No One Expected
Music

Watch Future and Cher Duet Together in the Gap Advert No One Expected

Singing a rendition of Sly and The Family Stone’s “Everyday People.”

12 Product Drops You Don't Want to Miss This Week
Fashion  

12 Product Drops You Don't Want to Miss This Week

Including hot pieces from Palace x adidas Originals.

Gap Celebrates Individuality With New "Bridging the Gap" Campaign Video
Fashion

Gap Celebrates Individuality With New "Bridging the Gap" Campaign Video

Starring Wiz Khalifa, Priyanka Chopra, Adwoa Aboah and more.

Lifestyle Meets Technology With Gap's Technical Denim Collection
Fashion

Lifestyle Meets Technology With Gap's Technical Denim Collection

Fusing the fit and style of the brand’s 1969 denim with GapFit performance technology.
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