Dr. Martens

Dr. Martens

Dr. Marten is a British footwear and apparel brand founded by Klaus Märtens, known for its boots with air-cushioned soles, welted construction, and yellow stitching. Klaus Märtens was a doctor in Germany during WWII. While on leave in 1945, he injured his ankle while skiing and wanted to create shoes that were more comfortable than his standard army boots. He then designed the boots to have more cushioning, made of supple leather with tires as the sole. When the war was over, Dr. Martens and his business partner began using discarded rubber for production, and the comfort of the boots made it exceptionally popular with housewives at the time, with 80% of sales going to women over the age of 40. The boots’ popularity continued into the 1950s, with high sales necessitating a second factory in Munich. Looking at expanding internationally, Martens and his business partner sold the rights to British shoe manufacturers Grigg’s Group Ltd. Trademarking the AirWair technology and adding the signature yellow stitching, the first boot came out in 1960 to high demand, with the boots later becoming popular with punk subcultures and skinheads in the ‘80s. By the 1990s, the boots were associated with grunge fashion and more than 10 million pairs were being produced a year.

2010

Celebrates 50th anniversary

2005

Wins the Institute for Turnaround's annual award

2003

Collaboration with Jimmy Choo and Vivienne Westwood prevent financial collapse

1993

Launches a clothing line with Wayne Hemingway's Red or Dead label

1960

Goes into production at Bill Griggs's shoe factory in Wollaston, Northamptonshire

1947

Founded
These Are 15 of the Best Boots for Fall/Winter 2018
Footwear  

These Are 15 of the Best Boots for Fall/Winter 2018

All your footwear needs, sorted.

NEIGHBORHOOD Joins Forces With Dr. Martens for FW18
Footwear

NEIGHBORHOOD Joins Forces With Dr. Martens for FW18

Featuring the 3-Eye Shoe and the the 8-Eye Boot.

Stüssy London & Dr. Martens to Drop Exclusive Penton Loafer Colorway
Footwear

Stüssy London & Dr. Martens to Drop Exclusive Penton Loafer Colorway

Zebra print on the toes.

BAPE Unveils New Collaboration With Dr. Martens
Footwear  

BAPE Unveils New Collaboration With Dr. Martens

During its “BAPE XXV” exhibition.

NEEDLES Reveals Updated Dr. Martens 8-Hole Boot for FW18
Footwear

NEEDLES Reveals Updated Dr. Martens 8-Hole Boot for FW18

Three military-inspired versions of the silhouette.

UNDERCOVER Unveils New Nike Waffle Racer & Dr. Martens Collab for SS19
Fashion  

UNDERCOVER Unveils New Nike Waffle Racer & Dr. Martens Collab for SS19

A closer look at Paris Fashion Week.

COMME des GARÇONS Reveals Gold-Painted Dr. Martens Collaboration
Footwear

COMME des GARÇONS Reveals Gold-Painted Dr. Martens Collaboration

“WEAR YOUR FREEDOM.”

atmos LAB Takes on Dr. Martens' Militaristic Tract Combs Boot
Footwear

atmos LAB Takes on Dr. Martens' Militaristic Tract Combs Boot

A premium remake of the tactical silhouette.

UNITED ARROWS & SONS Spruces Up Dr. Martens's Classic 1461 Shoe
Footwear

UNITED ARROWS & SONS Spruces Up Dr. Martens's Classic 1461 Shoe

Mixed leathers and slip-on styling.

Dr. Martens Unveils Special Edition FW18 Tattoo Collection
Fashion

Dr. Martens Unveils Special Edition FW18 Tattoo Collection

Teaming up with leading tattoo artists Grez, Chris Lambert, and OT.
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