PlayStation Joins Forces With BEAMS for 30th Anniversary Apparel Collection
Beams Top 10
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Description
BEAMS is a prominent Japanese contemporary fashion chain and label based in Tokyo, Japan, in 1976. BEAMS is founded by Etsuzo Shitara with Osamu Shigematsu, who is the store manager and have managed the Shinko Inc. cardboard packaging business. BEAMS began a push for international expansion, opening up a women’s clothing store in Hong Kong in 2006, and subsequently accounts in Beijing, Shanghai, Taipei and Bangkok. Currently, Yo Shitara is the company’s CEO, with BEAMS boasting over 70 domestic stores and sales profits of ¥44.6 billion JPY in 2006.
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Latest Collections
A selection of hoodies and crewnecks featuring the Sony gaming console’s iconic branding.
The unique two-pack of Dunk Lows is joined by releases from KITH 101 x New Balance MADE in USA, PLEASURES x ASICS and more.
A textured take on the loafer silhouette.
The projects between Martine Rose x Supreme x Clarks Originals, NAKED x adidas, BODEGA x ASICS and more are all coming too.
Paired with a crossbody bag and backpack.
Spotlighting leather riders and sukajan apparel.
Complete with a GORE-TEX-engulfed upper.
An adaptable presentation of garments that combines the striking and the subtle.
Four colorways, each crafted from environmentally conscious materials.
A “collaborative reharmonization” of Blue Note’s famed merchandise.
Available in four different colorways.
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