A.P.C.

A.P.C. Top 100

Contemporary Parisian Brand

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Founded 1987
Headquarters Paris, France

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Description

French label A.P.C. (Atelier de Production et de Création) was founded in Paris by Jean Touitou in 1987. Known for its understated, youthful elegance and impressive fit, the label offers collections with clean lines and simplistic, minimalist styles. It is considered one of the first fashion brands to forefront the fast-growing market of contemporary clothing that fills the void between streetwear and high fashion. Touitou launched the brand to oppose the bold, outspoken and brand-obsessed fashion world of the ‘80s, and the simplistic minimalism of A.P.C. served as a stark contrast to the loud logos.
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Latest Collections

New Arrivals From HBX: A.P.C.
Fashion

New Arrivals From HBX: A.P.C.

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A.P.C. x fragment's "Canadian Tuxedo" Is Raw Japanese Denim From Head-to-Tote
Fashion

A.P.C. x fragment's "Canadian Tuxedo" Is Raw Japanese Denim From Head-to-Tote

A denim-focussed collection, complete with cobranded basics from tees, to hoodies, caps, and tote bags.


The Met's "Costume Art" Comes to Life  & A.P.C. Names New Artistic Director in This Week's Top Fashion News
Fashion

The Met's "Costume Art" Comes to Life & A.P.C. Names New Artistic Director in This Week's Top Fashion News

Stay up to date on the industry’s latest trends and news.

A.P.C. x Brain Dead Return With “INTERACTION #29” Capsule Drop
Fashion

A.P.C. x Brain Dead Return With “INTERACTION #29” Capsule Drop

With items ranging from accessory caps to premium leather-patched jackets.

A.P.C. Names Ludivine Poiblanc as Its New Artistic Director
Fashion

A.P.C. Names Ludivine Poiblanc as Its New Artistic Director

The highly influential French stylist is set to bring her signature precision and “quiet dissidence” to the iconic Parisian label.

A.P.C. Reconnects With Topologie for a Second Capsule Collab
Fashion

A.P.C. Reconnects With Topologie for a Second Capsule Collab

Spotlighting pieces that reimagine the Parisian brand’s iconic indigo denim.

sacai FW26 Finds Freedom Through Destruction
Fashion

sacai FW26 Finds Freedom Through Destruction

Featuring a string of collaborations with Levi’s, A.P.C. and J.M. Weston.

A.P.C. and Gregory Launch First Collaboration for "Urban Hiking"
Fashion

A.P.C. and Gregory Launch First Collaboration for "Urban Hiking"

Reimagining functional Gregory bags with a minimalist denim aesthetic.

A.P.C. Launches Round 29 of Quilts Program, "Floral Study"
Design

A.P.C. Launches Round 29 of Quilts Program, "Floral Study"

Drawing inspiration from the form, structure and “quiet power” of flowers.

Marc Jacobs & A.P.C. Go Back to School For FW25
Fashion

Marc Jacobs & A.P.C. Go Back to School For FW25

Introducing a 28-piece collection inspired by 80s collegiate style, along with a new penny loafer and co-branded handbags.

A.P.C. Celebrates Japanese Food With "Gourmet Japonais" Apparel Collection
Fashion

A.P.C. Celebrates Japanese Food With "Gourmet Japonais" Apparel Collection

Exclusive to Japan-based customers.

8 Drops You Don't Want to Miss This Week
Fashion

8 Drops You Don't Want to Miss This Week

Including Supreme, Palace, Levi’s, Denim Tears and more.

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