A.P.C.

A.P.C.

French label A.P.C. (Atelier de Production et de Création) was founded in Paris by Jean Touitou in 1987. Known for its understated, youthful elegance and impressive fit, the label offers collections with clean lines and simplistic, minimalist styles. It is considered one of the first fashion brands to forefront the fast-growing market of contemporary clothing that fills the void between streetwear and high fashion. Touitou launched the brand to oppose the bold, outspoken and brand-obsessed fashion world of the ‘80s, and the simplistic minimalism of A.P.C. served as a stark contrast to the loud logos.

Founded 1987
Industries Contemporary
Headquarter Paris, France
A.P.C. Keeps It Minimal & Clean for A.P.C. U.S. FW18 Capsule
Fashion

A.P.C. Keeps It Minimal & Clean for A.P.C. U.S. FW18 Capsule

Designed by Michael Kopelman & Stephan Jay Rayon.

Ron Herman Taps A.P.C. for All-Black Capsule Collection
Fashion

Ron Herman Taps A.P.C. for All-Black Capsule Collection

Super clean staple pieces.

A.P.C. Unveils a Set of Axel Tote Bags
Fashion

A.P.C. Unveils a Set of Axel Tote Bags

Either in canvas or denim.

A.P.C. Joins Dad Shoe Trend for Spring/Summer 2018
Footwear

A.P.C. Joins Dad Shoe Trend for Spring/Summer 2018

Arguably the most refined chunky runner yet.

A.P.C. Goes "Smart" for Fall/Winter 2018 Collection
Fashion

A.P.C. Goes "Smart" for Fall/Winter 2018 Collection

Shedding light on a new “intellectual class” look.

Patta Spring/Summer 2018 & Eight Other Key European Drops
Fashion 

Patta Spring/Summer 2018 & Eight Other Key European Drops

As well as releases from Très Bien, Craig Green & Wood Wood.

A.P.C.'s Spring/Summer 2018 Collection Is Now Online
Fashion

A.P.C.'s Spring/Summer 2018 Collection Is Now Online

The collab with Louis W. also continues.

A.P.C. Launches Limited Edition BAM BAM T-Shirts
Fashion

A.P.C. Launches Limited Edition BAM BAM T-Shirts

An apparel homage for the label’s high-energy parties.

A.P.C. Releases Minimalist Spring/Summer 2018 Accessories Range
Fashion

A.P.C. Releases Minimalist Spring/Summer 2018 Accessories Range

Including bags, footwear, jewelry and more.

Commonwealth Opens Second Manila-Based Flagship Store
Fashion

Commonwealth Opens Second Manila-Based Flagship Store

From Stone Island and A.P.C. to Wacko Maria and DIME.

2015

After collaborating with Vanessa Seward since 2012, A.P.C. launch her eponymous label with an on-schedule show at Paris Fashion Week for A/W 15

2014

A.P.C. extends its famous denim line; stretch and stonewashed fabrics joins Japanese raw denim to form A.P.C.'s new range of denim offerings

2013

Collaborates with Kanye West on a capsule collection; a second collection is released in 2014

2012

A.P.C. co-designer Louis Wong launches his own sub-brand of leather jackets called Louis W. for A.P.C.

2011

A new boutique opens in rue Royale, Paris; this store now houses the A.P.C. archive and research garments

2010

The first A.P.C. + Carhartt collection launches

2001

Architect Laurent Deroo refurbishes the rue de Fleurus women's store in Paris, which began a long-standing relationship between Deroo and A.P.C. Deroo went on to become the principal architect for all the A.P.C. stores around the world

1997

www.apc.fr launches

1995

Worldwide sale began for A.P.C. after the launch of the first mail order catalogue

1993

Opening of the Mercer Street Boutique in New York

1991

Opening of the first international boutique in Daikanyama, Tokyo, Japan

1988

The first women's A.P.C. collection is launched

1987

A.P.C. is founded with the first collection simply labelled "Hiver '87". Touitou worked from a space on rue Princesse, Paris that acts as a boutique, showroom, office, and fabric storage
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