A.P.C.

French label A.P.C. (Atelier de Production et de Création) was founded in Paris by Jean Touitou in 1987. Known for its understated, youthful elegance and impressive fit, the label offers collections with clean lines and simplistic, minimalist styles. It is considered one of the first fashion brands to forefront the fast-growing market of contemporary clothing that fills the void between streetwear and high fashion. Touitou launched the brand to oppose the bold, outspoken and brand-obsessed fashion world of the ‘80s, and the simplistic minimalism of A.P.C. served as a stark contrast to the loud logos.

A.P.C. London Store Furnished With Aluminium “Cabin Modules”
Design

A.P.C. London Store Furnished With Aluminium “Cabin Modules”

A new project with Laurent Deroo Architecte.

A.P.C. Puts Humanity First in FW20 Portraiture Campaign
Fashion

A.P.C. Puts Humanity First in FW20 Portraiture Campaign

Spotlighting a bevy of standout seasonal garments.

A.P.C. Redefines Classic Simplicity With FW20 Collection
Fashion

A.P.C. Redefines Classic Simplicity With FW20 Collection

Featuring stand-out knitwear, coats and denim.

Suicoke Taps A.P.C. for "Walk On Free" SS20 Depa-V2 Sandals
Footwear

Suicoke Taps A.P.C. for "Walk On Free" SS20 Depa-V2 Sandals

Available in beige and olive colorways.

Persol's '60s Classic 649 Model Gets Revived With A.P.C.'s Minimal Parisian-Chic Touch
Fashion

Persol's '60s Classic 649 Model Gets Revived With A.P.C.'s Minimal Parisian-Chic Touch

Available in three retro-tinged colorways.

Look of the Week: Suit Up in Vibrant Shades of Pink
Fashion 

Look of the Week: Suit Up in Vibrant Shades of Pink

Let the rosy hue inspire your next outfit.

Take a Look Inside A.P.C.'s Chromatic "ARCHIVE" Exhibition
Fashion

Take a Look Inside A.P.C.'s Chromatic "ARCHIVE" Exhibition

Open until January 31, 2020.

Carhartt Work In Progress & A.P.C. Link up for Minimal Workwear Capsule
Fashion

Carhartt Work In Progress & A.P.C. Link up for Minimal Workwear Capsule

Marking their fifth collaboration.

JJJJOUND and A.P.C. Debut Appropriately Understated Capsule Collaboration
Fashion

JJJJOUND and A.P.C. Debut Appropriately Understated Capsule Collaboration

A quietly premium set of sweaters, T-shirts, jeans and accessories.

JJJJound x A.P.C. Collaboration Release Date Confirmed (UPDATE)
Fashion

JJJJound x A.P.C. Collaboration Release Date Confirmed (UPDATE)

Two masters of minimalism.

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