8 Drops You Don’t Want to Miss This Week
A.P.C.
Contemporary Parisian Brand
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Description
French label A.P.C. (Atelier de Production et de Création) was founded in Paris by Jean Touitou in 1987. Known for its understated, youthful elegance and impressive fit, the label offers collections with clean lines and simplistic, minimalist styles. It is considered one of the first fashion brands to forefront the fast-growing market of contemporary clothing that fills the void between streetwear and high fashion. Touitou launched the brand to oppose the bold, outspoken and brand-obsessed fashion world of the ‘80s, and the simplistic minimalism of A.P.C. served as a stark contrast to the loud logos.
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Latest Collections
Featuring a cropped “Spey” fishing jacket and A.P.C.’s word mark reimagined in Barbour’s signature tartan pattern.
With a range of five styles in black, beige, nylon khaki, and faux wool.
Releasing in the classic gold and silver.
Featuring Mugler, Gentle Monster, adidas, JJJJound and more.
Featuring Supreme, A.P.C., Palace, Aimé Leon Dore, le FLEUR* and more.
The unisex models are named after members of The Velvet Underground.
