Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

The Suede-Swathed Air Jordan 1 "Royal Reimagined" Rules This Week's Best Footwear Drops
Footwear

The Suede-Swathed Air Jordan 1 "Royal Reimagined" Rules This Week's Best Footwear Drops

Arriving alongside Rihanna’s latest Fenty x PUMA Avanti L, Nicole McLaughlin’s HOKA collaboration, and more.

The Jordan Spizike Low is Returning in a "Houston Oilers" Colorway
Footwear

The Jordan Spizike Low is Returning in a "Houston Oilers" Colorway

Expressing a mix of “Football Blue/Fountain Blue/University Red.”


"University Red" Covers the Air Jordan 38
Footwear

"University Red" Covers the Air Jordan 38

The red and white colorway is set to release in early November.

Nike Presents the Doernbecher Freestyle XIX Collection
Footwear

Nike Presents the Doernbecher Freestyle XIX Collection

Featuring six new kid-designed projects themed around each patient’s journey and personality.

A Nigel Sylvester x Air Jordan 4 RM Is Releasing in Fall 2024
Footwear

A Nigel Sylvester x Air Jordan 4 RM Is Releasing in Fall 2024

BMX and basketball are brought together once again.

The Best Shoes from the Nike Doernbecher Freestyle Program
Footwear

The Best Shoes from the Nike Doernbecher Freestyle Program

Recounting ten of the most fun kid-designed pairs ahead of the duo’s reveal of its 19th collection.

Jordan Brand Converted the Air Jordan 1 Into a Platform Boot
Footwear

Jordan Brand Converted the Air Jordan 1 Into a Platform Boot

First appearing in a street-ready triple black finish.

Take a Look at the Air Jordan 1 Element "Legend Coffee"
Footwear

Take a Look at the Air Jordan 1 Element "Legend Coffee"

Featuring Gore-Tex materials for all-weather comfort.

Official Look at the Air Jordan 1 Element "Bred"
Footwear

Official Look at the Air Jordan 1 Element "Bred"

Coming early next year.

Official Images of the Air Jordan 1 Low "Blue Whisper"
Footwear

Official Images of the Air Jordan 1 Low "Blue Whisper"

Releasing next year.

The Air Jordan 12 "Cherry" Returns in This Week's Best Footwear Drops
Footwear

The Air Jordan 12 "Cherry" Returns in This Week's Best Footwear Drops

In addition to the release of much-anticipated collaborations between JJJJound x New Balance, Bad Bunny x adidas, Chris Paul x Jordan Brand and more.

Official Images of the Jordan Zion 3 "Fresh Paint"
Footwear

Official Images of the Jordan Zion 3 "Fresh Paint"

Teased previously, the colorway is now expected to release next month.

 

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