Official Look at This Year’s Air Jordan 4 “Fear”
Jordan Brand Top 10
Profile
Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
The sought-after colorway from 2013 is returning this November.
The projects between Martine Rose x Supreme x Clarks Originals, NAKED x adidas, BODEGA x ASICS and more are all coming too.
Serving as a follow-up to 2014’s release.
Take an early look at the upcoming release.
Introducing Jordan Brand’s new low-top model.
Calling to mind a 2020 colorway with the same color blocking.
Look out for it to hit shelves next month.
“Sail/Shy Pink” and “Dark Pony/Pink Oxford” colorways were previously rumored to release next year.
With the BAPE x adidas Dame 9, A Ma Maniére x Air Jordan 39, Alexis Sablone x Nike SB Dunk Low and more all set to arrive as well.
Adding to the new “remix” of the Air Jordan 4’s list of upcoming in-line launches.
