J Balvin Reclaims His Throne
Jordan Brand Top 100
Profile
Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
Read More
Latest Collections
In our exclusive digital feature, the musician talks about his return to superstar form, including an upcoming world tour and his first foray into Hollywood acting.
Arriving alongside anticipated releases from JJJJound x New Balance, NIGO x Nike, Travis Scott x Jordan Brand and more.
One of many Air Jordan releases expected to celebrate the Lunar New Year in 2025.
Chase B offers an early preview of yet another AJ1 on the way.
The long-awaited pair is dropping later this week.
Revealed alongside a bespoke Porsche 911 Dakar.
The pair is rumored to touch down on shelves next fall.
The throwback pairs return alongside new projects from AURALEE x New Balance, Bad Bunny x adidas and more.
With the Swoosh logos sporting an iridescent finish.
Flipping the beloved “Cherry” colorway with a “Game Royal” blue.
The low-top sneaker is ready to celebrate Easter next year.
Coming alongside the A Ma Maniere x Converse Weapon Low “W.Y.W.S,” a new atmos x Salomon XT-6 and more.
Load More
