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Jordan Brand Top 100
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Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
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Complementing the Air Jordan 1 Mid.
An homage to Atlanta’s influential culture.
Expected to arrive in September.
Cop a piece of history.
Alongside the YEEZY 700 “Geode,” a ‘Game of Thrones’ x adidas capsule, the cosmic Jordan Proto-Max 720 and more.
The custom pair he wore at the unveiling of the Model Y.
Following the bright yellow edition.
Drawing inspiration from the now-infamous air unit.
Another one for the hybrid silhouette.
From court shots to kickflips.
The brightest edition yet for the new model.
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