Jordan Brand Brings Bold Styles and Programming to WNBA All-Star Weekend
Jordan Brand Top 10
Profile
Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
Taking place in Chicago, the basketball community celebrates women’s contributions to the game.
The weather-resistant Air Jordan 1 variant returns for its second year.
James Whitner remixes the classic model with a luxe black and burgundy scheme.
The elite high school basketball circuit gets its own Air Jordan 1 Low OG and Air Jordan 36 Low colorways.
Brushstroke graphics appear in retro colors on the cut-out Swooshes and collars.
Adding to the brand’s sizable offering of golf footwear for 2022.
The minimal kicks come accessorized with metallic silver eyelets.
Dončić’s signature shoe looks to be launching soon.
Jordan Brand’s women’s category tallies up another clean colorway.
