ASICS

ASICS Top 10

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Industries
Founded September 1, 1949
Headquarters Kobe, Japan

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Description

ASICS is a Japanese athletic equipment company, producing footwear and sports equipment for a wide array of sports, incepted as Onitsuka Co. Ltd. in 1949 by Kihachiro Onitsuka. It was originally aimed at producing basketball shoes in his hometown of Kobe, Japan. The company’s trademark branding of crossed stripes first made its debut in the Mexico 66 design and has since become ubiquitous.
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Latest Collections

ASICS x Kiko Kostadinov Launch ASICS GEL-QUANTUM ZIENTZIA in “Black/Gold"
Footwear

ASICS x Kiko Kostadinov Launch ASICS GEL-QUANTUM ZIENTZIA in “Black/Gold"

Arriving later this summer.

Lapstone & Hammer Returns With Dip Dyed ASICS GEL-KAYANO 14s
Footwear

Lapstone & Hammer Returns With Dip Dyed ASICS GEL-KAYANO 14s

Presented in colorways of “Coffee,” “Matcha,” “Ube” and “Indigo.”


The Air Jordan 1 Low OG Casts a "Shadow" in This Week's Best Footwear Drops
Footwear

The Air Jordan 1 Low OG Casts a "Shadow" in This Week's Best Footwear Drops

Releasing alongside Bad Bunny’s last adidas Campus collab, the latest from JJJJound x Reebok, a new NOCTA x Nike Hot Step 2 and more.

ASICS Dips Its GEL-NYC in “Indigo”
Footwear

ASICS Dips Its GEL-NYC in “Indigo”

Arriving on May 16.

ASICS Tosses the GT-2160 in “Seal Grey”
Footwear

ASICS Tosses the GT-2160 in “Seal Grey”

Releasing this month.

Kiko Kostadinov Sets ASICS GEL-QUANTUM ZIENTZIA "Knicks" Release Date
Footwear

Kiko Kostadinov Sets ASICS GEL-QUANTUM ZIENTZIA "Knicks" Release Date

Arriving next week.

ASICS and Kiko Kostadinov Team Up for Techy US5-S GEL-QUANTUM KINETIC
Footwear

ASICS and Kiko Kostadinov Team Up for Techy US5-S GEL-QUANTUM KINETIC

Featuring two distinct colorways, namely “olive & green” and “navy & purple.”

ASICS and CARNAN Come Together for a New Capsule Collection
Fashion

ASICS and CARNAN Come Together for a New Capsule Collection

Presented by ASICS
The collection includes a selection of t-shirts and jackets, as well as a take on Asics’ iconic GEL-QUANTUM 360.

ASICS Goes Around the World for New Gt-2160 Drop
Footwear

ASICS Goes Around the World for New Gt-2160 Drop

Well, digitally. 

The CARNAN x ASICS Capsule Drops This Weekend
Footwear

The CARNAN x ASICS Capsule Drops This Weekend

Featuring the GEL-QUANTUM 360 and complementary apparel options.

ASICS and SVD Set to Take BRED Abu Dhabi with Culture-Blending Pop-up Space
Footwear

ASICS and SVD Set to Take BRED Abu Dhabi with Culture-Blending Pop-up Space

Presented by ASICS
From immersive music showcases to exclusive sneaker drops, discover the activations taking place during the festival.

The Joe Freshgoods x New Balance 1000 Headlines This Week's Best Footwear Drops
Footwear

The Joe Freshgoods x New Balance 1000 Headlines This Week's Best Footwear Drops

Arriving alongside the Oakley Factory Team SS24 collection, the Nike Air Max 1 ‘86 “Jackie Robinson” and more.

 

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