Universal Studios and 'Pokémon' Announce Global Theme Park Expansion
Set to debut in Japan before heading to international properties.
Summary
- Universal Studios and Pokémon announced a global immersive project for the franchise’s 30th anniversary
- The experiences will debut in Japan before expanding to international parks
- Specific attraction details are expected to be shared in the coming months
In a major announcement marking the franchise’s 30th anniversary, Universal Studios and The Pokémon Company have unveiled plans for a series of bold, immersive experiences. The initiative aims to blur the lines between reality and the virtual world, utilizing the inventive storytelling that has established Pokémon as a global cultural pillar.
While the project is set to debut at Universal Studios Japan in Osaka, the long-term goal is to expand these unique concepts across Universal’s international properties, bringing the vibrant world of Pokémon to fans worldwide. This collaboration builds upon a long-term alliance formed in 2021 and follows the success of previous integrations, such as the “NO LIMIT! Parade” and seasonal Halloween shows.
By incorporating Pokémon into its theme park experience, Universal Studios Japan continues to expand a world-class portfolio of global icons that already includes “Super Nintendo World” and “The Wizarding World of Harry Potter.” Although specific details remain limited, further information regarding individual attractions is expected in the coming months. Stay tuned for more updates.
