RIMOWA’s Latest Release Brings Bold, High-Octane Hues to The Terminal

The heritage luggage manufacturer trades its iconic muted minimalism for loud neon.

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Summary

  • RIMOWA is expanding its Essential and Groove collections with two new seasonal colors dubbed Orange and Magenta
  • The energetic hues draw inspiration from the optimistic spirit of Pop design and unconventional aesthetics
  • Alongside the signature polycarbonate suitcases, the release includes expertly color-matched Groove leather bags and travel accessories

RIMOWA is officially bringing a bold splash of color to its Essential and Groove ranges with the introduction of Orange and Magenta. Rooted in expressive design movements, the German brand’s latest release celebrates individuality and the joy of chromatic expression.

The vivid new colorways draw heavily on the optimistic spirit of Pop design. The Orange hue radiates an energetic glow, while the Magenta offers a deep, luminous fuchsia that evokes playful sophistication. Crafted from premium polycarbonate, the Essential suitcases feature an expertly color-matched exterior for a seamless, monochromatic appearance. Technically, the luggage retains the brand’s signature stage-free telescopic handle, Multiwheel system, and TSA-approved locks. The interior is equipped with a dual organization setup featuring a fully zipped compartment and the compression-focused Flex Divider.

The color story extends into the brand’s leather offerings and accessories. The Groove Cross-Body Bag Small arrives in Orange, constructed in Italy from soft calf leather, and features a classic suitcase-inspired handle. Additionally, the Groove line is expanding with serene Chalk and Cognac hues, while the Groove Shopping Bag introduces a rich Burgundy. The travel ensemble is rounded out by matching accessories, including the Trifold Toiletry Pouch and Packing Cubes.

The RIMOWA Essential and Groove collections in Orange and Magenta are available now at RIMOWA stores worldwide and online.

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Sophie Caraan is the Managing Editor at Hypebeast, where she sets the editorial direction, standards, and output strategy for the HQ team. With a decade of editorial experience, she brings both a storyteller's instinct and a strategist's eye — spotlighting the figures and movements that shape the culture across a multitude of lanes. Her tenure is marked by high-impact conversations with the likes of RZA, Mads Mikkelsen, CORTIS, Erling Haaland, Kasing Lung, NIGO, and more.

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