You Can See Through Manual's Newest Digital Camera

Built to best serve its audience of budding creatives, the label’s fully transparent HOLO digicam lands in four colorways.

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Summary

  • New York City-based photography lifestyle brand Manual has unveiled its latest digital camera, the clear-shelled HOLO
  • Encased in a compact, clear shell, yet equipped with all of the necessary functionality tools for high-resolution photo and video capture, the new digicam lands in four different colorways
  • Retailing for $95 USD, the camera is available for purchase now

At the crux of Manual‘s ethos is the brand’s roots in the local New York City creative community. For its latest release, the photography lifestyle label is reminding us of these unwavering roots, delivering a new digital camera model curated to best serve its core audience.

Dubbed the “HOLO” digicam, Manual’s latest Y2K-inspired offering is fully transparent, encased in a compact, clear shell, yet equipped with all of the necessary functionality tools for high-resolution – 50MP, to be specific –  content capturing.

Capable of both photo and video capture, HOLO features a built-in flash, 16x digital zoom, and anti-shake technology.

“We built HOLO as a tool for play, where imperfection becomes the art,” explained Manual’s founder and Creative Director, Malcolm Dia. “These cameras are made to be passed between friends, creating a shared archive of nights, weekends, and memories that actually feel real.”

Complete with 32 gigabytes of built-in memory, HOLO is chargeable via USB-C, and also comes with an SD card reader for phone and laptop transfer.

Peep the new Manual HOLO digicam in the gallery above, and cop one now for $95 USD at the brand’s official webstore.

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Elaina Bernstein
Elaina Bernstein Editor

Elaina Lauren Bernstein is a New York-based writer and editor, overseeing Hypebeast's music vertical, Hypetrak. She handles both editorial and social coverage for Hypetrak, and served as the Deputy Editor for Summer 2025's Hypetrak Magazine — the first in 10 years. With a particular affinity for underground hip hop, she has racked up a wide range of interviews and cover stories, spanning A$AP Rocky, Larry June, Shaboozey, Leon Thomas, Rihanna, Brent Faiyaz, Jean Dawson, and Miguel, and has covered major music tentpole events including the Grammys and Coachella. The intersection of fashion and music guides her coverage as well.

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