melin Continues To Elevate the Headwear Category With New Performance HYDROlite Collection
The reimagined A-Game, Coronado, Odyssey and Trenches shapes perform from the green to the gym, no sweat.
Premium headwear innovator melin is launching the HYDROlite Collection, an assortment of performance-centric hats embodying the brand’s innovative spirit. melin continues to challenge the technicality and sporting utility of its signature styles. The latest launch embraces the synergy between fashion and performance, offering an all-new antimicrobial material suited for high-intensity activity and leisure alike. melin tapped fitness ambassador Steven Kelly and former two-time UFC Bantamweight Champion TJ Dillashaw to unveil the collection and showcase the technical prowess infused in the HYDROlite Collection. The exciting release includes melin’s four top-selling shapes: A-Game, Coronado, Odyssey and Trenches.
The HYDROlite Collection is distinguished by a featherweight, proprietary textile and seamless, integrated construction with bonded seams, reducing sweat absorption while maintaining a breathable and airy fit. melin subtly integrates branding on the hats, keeping accents simple and clean-cut. Tonal gel-welded logos on the front and lateral panels complement the minimalist, monochromatic design — a sleek, sporty silhouette that translates to sportswear, golf wear and casual street apparel. An understated accessory, from the gym to an 18-hole round of golf, each hat delivers all-day ventilation through a unique crown panel design that beads away moisture.
Brian McDonell, President and co-Founder of melin describes the collection as a testament to pushing the bounds of materiality in technical sportswear: “The HYDROlite Collection is one the team has been aggressively working on and embodies our dedication to innovation and our passion for making headwear that performs better than any other. We plan to stay on the gas and continue to deliver on best-in-class, progressive and innovative headwear the likes of which have never before been seen.”
Each style includes a water-resistant shell, withstanding water and more, a buoyant visor core and innovative crown technology with sweat-resistant properties. melin finds the balance between style and function, incorporating antimicrobial interior lining, a triple-quilted sweatband (to reduce bacterial build up), a Thermo-Flex Snapback and the brand’s iconic Undervisor Seal, famed for creating the perfect landing place for the thumb when removing your favorite melin hat.
Feel the HYDROlite difference and shop the new collection by visiting melin’s website.