CASIO Timepiece at 50: A Retro-Inspired Exhibition on Innovation and Durability
Attendees can expect a meticulously curated display of CASIO’s most iconic watches, from the Casiotron to the iconic G-SHOCK.
In commemoration of its 50th watch anniversary in 2024, CASIO is hosting a special, retro-inspired exhibition that chronicles its remarkable journey in the world of timekeeping. The CASIO “Down to Business: 50 Years of Watch Innovation” is an interactive gallery experience that invites visitors to embark on a captivating exploration through five decades of CASIO’s rich history. Attendees can expect a meticulously curated display of the brand’s most iconic watches, including the groundbreaking Casiotron — the “the world’s first digital watch to feature an automatic calendar” — and the legendary G-SHOCK.
Beyond showcasing these technological marvels, the exhibition delves deeper, highlighting CASIO’s lasting impact on the watchmaking industry. Visitors can gain insights into the brand’s unwavering commitment to core values like innovation, durability, and practicality. Regarding interactivity, the immersive event invites patrons to intimately explore iconic CASIO timepieces, including the seminal Casiotron, the innovative 1983 Casio CFX-200 Scientific Calculator watch, the sleek 1985 PELA FS-10 with its ultra-slim profile, the groundbreaking WQV-10 Wrist Camera from 2000 (a model with a built-in color camera), among others. Additionally, the exhibition creatively transforms a dedicated area into a nostalgic office setting, adorned with dynamic vintage CASIO watch advertisements, enhancing the visitor’s journey into the brand’s storied past.
“Down to Business: 50 Years of Watch Innovation” is a comprehensive exhibition that promises to be a fascinating experience for anyone interested in CASIO’s legacy and its enduring contributions to watch technology and culture. It’s a chance to celebrate five decades of innovation and explore the story behind one of the world’s most recognizable brands.
To learn more about CASIO’s 50th Anniversary, head to CASIO’s official site.
Down to Business: 50 Years of Watch Innovation
March 28-29 10AM to 6PM
41 Division St.
New York, NY 10002
