SAN SAN GEAR's SS24 Collection Gives a Quirky Reimagination to Office Attire
Entitled “SCOPE.”
Up-and-coming Korean brand SAN SAN Gear has revealed its complete collection for the Spring/Summer 2024 season. Entitled “SCOPE,” the collection features the brand’s usual codes, amalgamating functionality with contemporary styling all without stripping away performance and an outdoors-oriented design approach.
The lookbook opens up an eccentric and quirky reimagining of office attire. Within the office setting, the Seoul-based collective was dressed in pieces from the collection, where it’s been styled unconventionally to evoke a manic and kooky mood. As you scroll through, you’ll get to the bone of the lookbook, which continues the experimental styling in a much more subdued manner. Windbreaker-style jackets, nylon pants and shorts are recurring pieces that dominate the lineup, all rendered in a palette of soft blue, green, neutrals, alongside the essential gray, black and white.
Dropping soon via the brand’s website and physical store in Seoul, keep an eye on SAN SAN GEAR’s social media for updates.
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