Unleash Your Glow-Up With G-SHOCK’s Hidden Glow Collection
Unveiling three models replete with matte gray componentry and glow-in-the-dark accents.
G-SHOCK has given its GA-2100 line a glow-in-the-dark makeover. Presenting three new models, the DW-6900HD-8, GA-700HD-8A and GA-2100HD-8A, the Hidden Glow collection unveils the first revamped GA-2100 model since 2019. Distinguished by a matte gray bezel and band, the dial incorporates phosphorescent materials that illuminate in dark environments.
Hypebeast: Nayquan Shuler
Inspiring individuals to unlock their hidden talents, the Hidden Glow collection elevates its monochromatic color scheme with a futuristic pop of neon green. At first glance, the new watch designs showcase an industrial facade with minimalist, grayscale elements and a black inverted LCD display. Sustainable bio-based resin materials used in the band and strap produce a cleaner environmental footprint while retaining the brand’s indestructible functionality. Hidden Glow also blends G-SHOCK’s unique Japanese design heritage with ‘90s-inspired aesthetics. The introduction of playful colorways invites brand loyalists and newcomers to experience G-SHOCK’s unrivaled durability in a fashion-forward format.
Hypebeast: Nayquan Shuler
Hypebeast: Nayquan Shuler
Hypebeast: Nayquan Shuler
The GA-2100HD-8A showcases a retro, bite-sized octagonal case design, measuring 45.4mm wide. The mid-sized DW-6900HD-8, in particular, runs a digital interface. By contrast, the analog-digital GA-700HD-8A measures 53.4mm wide, featuring a robust, textured case accented with geometric cutouts around the bezel. It’s a statement-making watch — with or without the glow — equipped with a 1/100-second stopwatch, countdown timer and five daily alarms. All three models in the collection feature a shock-resistant structure, 20bar water resistance and a Super Illuminator LED.
See the latest models in action in the lookbook above, and shop the Hidden Glow by visiting G-SHOCK’s website. Stay on top of the brand’s latest launches here.
