Paul&Shark's London Flagship Store Is an Elegant Oasis

The two-story space features light wood flooring and navy blue accents.

Fashion 
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Italian contemporary label Paul&Shark is calling its audience to London, landing in the British capital to unveil its new flagship store on Regent Street.

The brand’s traditional identity is upheld across the clean two-story space, featuring light wood flooring and subtle blue accents. The construction is built from 80% recycled materials, expanding on Paul&Shark’s sustainable ethos. The 240-square-meter store boasts floor-to-ceiling windows and a lightweight feel, housing waterfall-inspired accents with LED details.

It will supply the brand’s refined menswear collections, including its Fall/Winter 2023 offering presented by Pierce Brosnan. Paul&Shark’s FW23 “A Father and Son Tale” campaign was unveiled weeks prior, driving the Irish actor around Italy with his son Paris. The cozy collection is refined and simple, made for tasteful shoppers everywhere.

Paul&Shark’s London flagship store will feature an exclusive customization area, allowing you to personalize any item. The brand continues to expand with no signs of slowing down, coming soon to China, India, Egypt, and more.

Take a look inside Paul&Shark’s store on Regent Street above and visit now at 233 Regent Street, W1B 2EQ, London.

Elsewhere, Milan’s Antonia heads into the jungle for Pharrell Williams x Moncler drop.

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