The social platform shared that after a month-long testing phase and subsequent refinements, the change aims to enhance the platform’s user experience by making it more intuitive and easy to navigate for both new users and long-time devotees.
This redesign addresses one of Tumblr’s key concerns, clarity. “When adding something new to Tumblr in the past, we’d simply add a new icon to our navigation with little further explanation,” the platform recently shared, adding that it “Turns out no one likes to press a button when they don’t know what it does.”
As a solution to this, Tumblr has added text labels where ever there was space to do so and claims that since the update was made they’ve noticed more users “venturing to previously unexplored corners of Tumblr.”
Immediate improvements have already been made based on users’ feedback during the trial phase, the platform explained. These updates include the repositioning of settings subpages, such as Account and Dashboard, to their previous location on the right. This change eliminates the need for these subpages to be tucked away in an expandable section on the left. Additionally, issues with messaging windows on smaller screens have been sorted and the Account section has been streamlined for quicker access to individual blogs — with a menu of these menu options being amongst the aspects that are most similar to X.
With many still searching for an alternative to the X app, Tumblr has potentially positioned itself to be that destination. See an example of the new interface in the post below, ironically, shared on X.
OHHHH TUMBLR CHANGED TO LOOK LIKE TWITTER. NOT GOOD NOT GOOD NOT GOOD pic.twitter.com/ZG4sFg8ccw
— Sophie 💖 (@sophiebaybey) July 19, 2023
In other tech news, see why TikTok is banned on New York City government-issued devices.