Juventus' 2023/24 Away Jersey Transports You to Italy's Monte Rosa Alps
Featuring a textured white and pink design.
Italian football team Juventus has revealed its latest on-field kit, collaborating with adidas to create its away jersey for the 2023/24 season.
Juventus’ new uniforms will dominate the field during games away from home, boasting a clean and crisp design inspired by the Italian Alps. The snow-covered mountains of Monte Rosa are reflected in its design, permanently looming over Turin.
The primarily white design features reflective linear detailing that emulates falling snow, while cracked pink stripes match the mountain’s rocky texture. Blackened adidas and Juventus logos hit the chest above electrified sponsor graphics. Finally, adidas’ Three Stripes emblem runs down the shoulders and sides, completing the design with an all-white back section.
Juventus’ new away jersey will keep players comfortable in motion with HEAT.RDY technology that controls athletic temperatures. Fans can purchase the kit with AEROREADY features that absorb moisture through wear.
Juventus will debut the uniform during pre-season trials, available to shop via Juventus, adidas, and select retailers now.
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