Unboxing: The Jack in the Box Pineapple Express 420s

The exclusive new sneaker, created in collaboration with SD Custom Footwear, shows off bright orange soles, vibrant fur, and pineapple-textured leather.

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When cravings hit on 4/20, you can depend on Jack in the Box to provide the ultimate late-night snack munchies, including the brand’s new Pineapple Express family of menu items which boasts tropical flavor boosts such as smokey pineapple barbecue sauce at select locations and the comeback of a beloved item, the Pineapple Express Shake. Now, you can also depend on Jack for the ideal 4/20 kicks as well: the Pineapple Express 420’s.

 

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The Pineapple Express 420’s are a sneaker unlike any other you’ve seen before. By collaborating with SD Custom Footwear, Jack in the Box brings forth the embodiment of the tropics through an incredibly eccentric sneaker design. These 4/20 shoes show off a dynamic combination of exotic leather, soft fur, and bright accents. The golden-yellow leathers have been treated so that they mimic the texture of a real pineapple, while toe boxes covered in soft green fur call to the spiky leaves of a fruit.

Other details featured in the exclusive design include bright yellow laces, eye-catching orange soles, and a special Pineapple Express branded tongue. As this is one of many Jack in the Box and SD Custom Footwear collabs, the two are used to pushing creative boundaries and allowing each featured artist’s distinct vision to shine.

To learn more about the soon-to-return Pineapple Express Shake and the rest of the soon-to-be-unveiled menu items, visit jackinthebox.com.

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Kayla Curtis Evans Editor

Kayla Curtis-Evans is an editor and writer with 7 years of experience, currently serving as an editor across both Organic and Branded Content at Hypebeast. She’s been at Hypebeast for four years, helping to execute interviews and features, conceptualize editorial and social-first franchises, and cover events. Her editorial interests cover a range of categories, from fashion, to culture, to sustainability, in which she has a formal background.

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