Official Look at the Jordan Why Not Zer0.6 "Bright Concord"

Arriving later this month.

Footwear
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Following the release of the earth-tones centric “Rattan” and “Honor the Gift” colorways, Russell Westbrook and the Jordan Brand have come together for a more colorful rendition of the basketball player’s sixth signature shoe.

Set to make its debut for the upcoming spring season, the shoe comes dressed in a mixture of bright concord, pink prime, black, vivid sulfur, aqua tone and coconut milk color scheme. The shoe is constructed in various materials including a semi-translucent grid, a light mesh layer, featuring leather and suede materials, and a zipper shroud which is detailed with the text graphic, “WHY NOT.” The shoe’s upper appears in a purplish blue colorway, while the zippers are highlighted in the aqua tone and magenta and bring pink details to line the insole, Jumpman logo and parts of the sole. Exposed stitching around the medial sits atop the multicolored rubber outsole to round out the design of the shoe.

The Jordan Why Not Zer0.6 “Bright Concord” arrives later this month at select retailers and on Nike for $140 USD starting on March 22.

In other footwear news, solebox and adidas reunite on the UltraBOOST 1.0 and Ultra 4D.

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