NOAH and PUMA Craft Classic Sportswear for Third Collaboration
The duo also revealed their inaugural formalwear silhouettes.
After staging the second installment of their ongoing collaboration in a slew of closed museums, New York-based label NOAH and German sportswear giant PUMA have returned with an all-new range of cut-and-sew apparel and dual-branded footwear.
In this latest outing, the duo has introduced an inaugural suiting line, which comprises a made-in-Italy blazer and trousers set. Offering NOAH’s twist on the classic PUMA T7 tracksuit, the suit is a 90% wool and 10% cashmere blend, with a custom Super PUMA jacquard lining in 100% viscose, horn buttons and a PUMA lapel pin.
Elsewhere, the apparel collection features a Jacquard Polo with Super PUMA iconography, an insulated, water-repellent Quilted Jacket and Twill Pants, made in Portugal. Topping off the lineup, accessories include a jacquard Super PUMA scarf, a merino wool beanie and a corduroy five-panel hat.
As for footwear, the brands have resurrected the Suede Classic Velco in two tones: “Camel” and “Navy.” Both iterations house two Velcro straps with gold PUMA motifs and NOAH’s cross logo.
“When you find those relationships where people are open-minded and are interested in trying new things, it resonates with what you believed it would be,” said NOAH’s co-founder, Brendon Babenzien, on the partnership. “When you have a partner like PUMA who says yes, you’re thrilled.”
The third installment in the PUMA x NOAH collaboration will be available to shop on November 17 in NOAH’s stores and on the brand’s website. The suiting will exclusively be available in NOAH stores and at Dover Street Market. Take a look at the range in the gallery above.
In more fashion news, Palace and KAPPA hit the track with Alpine F1 collection.
