Jack Daniel’s Reveals Fourth Tennessee Apple Classic Remix Collection at Hypebeast Magazine Launch
The fourth collection taps Ouigi Theodore of Brooklyn Circus once more for a full circle moment.
Hypebeast Magazine recently launched its 32nd issue titled, The Fever Issue. As part of the release, a special event took place during LAFW to celebrate the rollout, as well as the brands and creators profiled in the magazine. Jack Daniel’s Tennessee Apple Classic Remix is one of the brand’s featured in the issue which explored the program’s first three capsule collections. The article also goes in depth about the previous designers involved and how the campaign has awarded more than $250,000 USD in fashion grants to up and coming designers.
The HB Mag launch event took place at Good Mother Gallery in Los Angeles on Thursday, October 26. The space was transformed to exhibit some of The Fever Issue’s most notable stories – guests had the chance to explore photos, products and insights from the brands and designers profiled. The Jack Daniel’s Tennessee Apple Classic Remix section displayed a photo gallery of its previous three collections in colorful detail. On the rack next to the photo wall was the program’s yet to be released fourth collection designed by Ouigi Theodore of Brooklyn Circus. Guests were able to see in close view the varsity jacket, cardigan and cap which echoes the BK Circus’ vintage American aesthetic while pulling inspiration from the Jack Apple bottle. Designer Ouigi Theodore was tapped for the first-ever Classic Remix collection in 2021, and coming back for the fourth year makes it a full circle moment.
Hypebeast Magazine’s Issue #32 launch event, presented by Jack Daniel’s Tennessee Apple Classic Remix, was a celebration of art, creativity and culture. The night brought together a community of like-minded individuals who gravitate towards authenticity and self expression. Guests not only had the chance to learn about new and established brands from Hypebeast Magazine, but they also enjoyed the evening through drinks provided by Jack Daniel’s Tennessee Apple. Ultimately, the event is an additional stepping stone for the Jack Apple Classic Remix program which will provide another round of financial support and mentorships for the next generation of designers in 2024.
To learn more about Jack Daniel’s Tennessee Apple Classic Remix, head to Jack Daniel’s official website.
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