New Balance Delivers the 550 in "Blue Haze"

Reminiscent of a UNC colorway.

Footwear
4.3K 0 Comments
Save

New Balance has unveiled the upcoming 550 in “Blue Haze.”

Constructed with white leather and mesh uppers, the women’s model features UNC-like design cues and is sprinkled with hits of light blue detailing to give a soft contrast to the clean base. Branding can be found in the form of the “N” panel logo, “550” insignia on the mudguard, “NB” heel stamp and the tongue tag. The silhouette rests on a white midsole and blue outsole, while white laces give it a neat finish.

Check out the shoe above. The New Balance 550 “Blue Haze” drops February 1 via New Balance and select retailers for a retail price of $110 USD.

Elsewhere in footwear, take a look at the Air Jordan 1 High Zoom CMFT 2 “Valentine’s Day.”

Read Full Article
Text By
Share this article
In This Article
Sophie Caraan
Sophie Caraan Managing Editor

Sophie Caraan is the Managing Editor at Hypebeast, where she sets the editorial direction, standards, and output strategy for the HQ team. With a decade of editorial experience, she brings both a storyteller's instinct and a strategist's eye — spotlighting the figures and movements that shape the culture across a multitude of lanes. Her tenure is marked by high-impact conversations with the likes of RZA, Mads Mikkelsen, CORTIS, Erling Haaland, Kasing Lung, NIGO, and more.

What to Read Next

Official Look at the New Balance 2010 in “Harbor Grey/Fairweather Blue”
Footwear

Official Look at the New Balance 2010 in “Harbor Grey/Fairweather Blue”

A calming palette with muted accents.

New Balance’s 1890P Receives a Two-Tone “Fairweather Blue” Treatment
Footwear

New Balance’s 1890P Receives a Two-Tone “Fairweather Blue” Treatment

Releasing in August.

New Balance Douses the 204L in a Denim-Like “Heron Blue”
Footwear

New Balance Douses the 204L in a Denim-Like “Heron Blue”

The retro-inspired lifestyle sneaker features premium suede, breathable mesh, and faded plum-brown outsoles.


New Balance Reissues the 992 Made in USA in "Light Arctic Grey"
Footwear

New Balance Reissues the 992 Made in USA in "Light Arctic Grey"

The unisex sneaker returns in 2026 with classic heritage technologies.

Ice Spice Delivers "in ha mood" Music Video
Music

Ice Spice Delivers "in ha mood" Music Video

Shortly after dropping her debut EP ‘Like..?’

HBO Renews 'The Last of Us' for Second Season
Entertainment

HBO Renews 'The Last of Us' for Second Season

The series adaptation is HBO’s second-largest debut.

CLOT Reconnects With Levi's to Celebrate Its 20th Anniversary
Fashion

CLOT Reconnects With Levi's to Celebrate Its 20th Anniversary

Highlighted by a commemorative pair of UNIONRAIL 501s.

J.R. Smith Is Joined by Ben Baller and Stephen Malbon for New Golf Podcast
Golf

J.R. Smith Is Joined by Ben Baller and Stephen Malbon for New Golf Podcast

The ‘Par 3 Podcast’ dives into three different perspectives on the sport.

FaZe Clan Announces Collaborative Nike Zoom LeBron NXXT Gen
Footwear

FaZe Clan Announces Collaborative Nike Zoom LeBron NXXT Gen

Debuting on-court courtesy of Bronny “FaZe Bronny” James and the Sierra Canyon Trailblazers.

'The Elder Scrolls Online' Returns to Morrowind in Expansion Trailer
Gaming

'The Elder Scrolls Online' Returns to Morrowind in Expansion Trailer

Featuring the reveal of the new Arcanist class.


Share the Love With the Air Jordan 1 High Zoom CMFT 2 "Valentine's Day"
Footwear

Share the Love With the Air Jordan 1 High Zoom CMFT 2 "Valentine's Day"

Encouraging you to do so anytime, anywhere.

Mark Nguyen and the Dr. Martens 1461 for Hypebeast's Sole Mates
Footwear

Mark Nguyen and the Dr. Martens 1461 for Hypebeast's Sole Mates

The Maybe Tomorrow and Open Bar Funeral founder speaks on his favorite 1461 design cues, how it inspires his own design practice and more.

6 of the Best Premium Wireless Headphones Available Now
Tech & Gadgets

6 of the Best Premium Wireless Headphones Available Now

Ranging in price from $350 to $799, these headphones are sonically and stylistically a cut above the rest.

Schiaparelli's Animal Heads Caused a Ruckus and Louis Vuitton's Yayoi Kusama Campaign Continued in This Week's Top Fashion News
Fashion

Schiaparelli's Animal Heads Caused a Ruckus and Louis Vuitton's Yayoi Kusama Campaign Continued in This Week's Top Fashion News

Stay up to date on the latest industry headlines.

Kering Appoints Sabato De Sarno as New Gucci Creative Director
Fashion

Kering Appoints Sabato De Sarno as New Gucci Creative Director

The former Valentino fashion director will present his first collection in September.

YMC Wants You to Slow Down and Enjoy Mother Nature for SS23
Fashion

YMC Wants You to Slow Down and Enjoy Mother Nature for SS23

Looking to the laidback lifestyle of the ’60s.

More ▾