Arsenal and adidas' New Travel Kit Pays Tribute to Its French Roots

Celebrating the 20-year anniversary of the team’s “Invincibles season.”

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Arsenal have just unveiled a new collection that pays homage to the club’s French heritage.

From Arsene Wenger to the wave of French recruits that have flourished at the club from the ’90s to the present day, the club has always been full of French flair. Arsenal experienced a period of ravishing success in the late 1990s and early 2000s, resulting in the “Invincibles season,” where the team went through an unbeatable phase that became cemented in their legacy.

Now, Arsenal and adidas are reuniting to pay tribute to the former’s triumph by crafting a game-ready range that the squad will wear in their next league matches. The kit will also be present in tonight’s FA Cup game against Manchester City and consists of a track top, T-shirt, hoodie, pants, and stadium parka mutually fashioned with a navy base and adidas’ Three Stripes motif in France’s flag hues.

The uniform also features adidas’ Trefoil logo on the right chest, while Arsenal’s historic symbol lands on the left with gilded accents.

Speaking on the team-up, former Arsenal player and current team ambassador Jeremy Aliadiere says:

“During that period in the late 1990s and early 2000s, it was great to be part of the team at Arsenal. We had a lot of players from France or French-speaking countries, and we were made to feel at home straight away by the other members of the squad.

That togetherness we had back then is something I see in this current team, and so it’s great to celebrate the period I played in, at a time when it was really enjoyable to be a Gooner. I think the range will be loved by supporters across the world, and it’s a nice gesture to those, particularly in France – many of whom fell in love with the club during that period 20 years or so ago.”

Take a closer look at Arsenal’s new away kit in the gallery above. All garments are available to shop now in-store and online via adidas and select retailers.

In other news, Fursac FW23 is made for bustling French businessmen.

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Andrea Sacal Editor

Andrea Sacal is a fashion journalist and social media curator who entered the industry in 2021, serving as an editor across Hypebeast's LATAM and UK platforms for over four years. She oversees Latin American socials and aims to highlight emerging and established brands, artists, and creatives contributing to the region. Andrea also focuses on Fashion Month and frequently covers Paris Fashion Week for Hypebeast's global channels.

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