Mailchimp Works With Emerging Black Designers for New Fashion Collection

The platform also worked with Black in Fashion Council and designers Muehleder, Samantha Black, Izayla, Atelier Ndigo, and Kwame Adusei.

Fashion 
5,979 Hypes 7 Comments

Mailchimp has released a limited-edition collection in collaboration with five emerging black designers who are breaking through the industry with their outstanding designs. The project, alongside the Black in Fashion Council, coincides with the marketing platform’s first-ever pop-up shop at New York Fashion Week’s NYFW: The Shows.  The event and collection launch is part of Mailchimp’s “Guess Less, Sell More” initiative which is the brand’s creative campaign to show how easy it is for small to mid-sized businesses to “take the guesswork” out of their marketing strategy. For the collection itself, designers Muehleder, Samantha Black, Izayla, Atelier Ndigo, and Kwame Adusei were commissioned to create five separate pieces to be sold at the pop-up and online.

 

View this post on Instagram

 

A post shared by HYPEBEAST (@hypebeast)


Atelier Ndigo is one of the designers for the project and the label created a white hoodie featuring an embroidered flower above its logo text. The piece mirrors the brand’s aesthetic of simplicity and signature flowery designs.

Kwame Adusei created a canvas tote bag that has a black and white screen printed image with its brand signature in red. Using its West African roots to translate practicality into fashion, the sophistication of the illustration is noticeable in this most recent piece.

Designer Muehleder gathered inspiration from Nigerian culture for its silk scarf. The print is a pattern of hand drawn boxes that represent the boxes we need to think outside of in order to reach our greatest potential. Green and white represent Nigeria’s flag.

Sammy B delivered a pure and simple design with a feminine and eclectic edge on a black cotton t-shirt that features swirls and logo embroidering.

The contemporary brand Izayla crafted a women’s jogger pants which has flowering printed all over the piece in purple, yellow and green coloring.

The limited-edition designs is now available in-person at Spring Studios in NYC and online at mailchimp.com/nyfw.

Read Full Article

What to Read Next

Afterpay Launches NFT Collection with Designers for New York Fashion Week
Fashion 

Afterpay Launches NFT Collection with Designers for New York Fashion Week

Presented by Afterpay
The Keys to NYFW program unlocks access to hyper-limited drops and exclusive experiences.

How Afterpay Tapped Fashion Designers for Its First-Ever NFT Collection
Fashion 

How Afterpay Tapped Fashion Designers for Its First-Ever NFT Collection

Presented by Afterpay
Five top designers created their own original NFTs for Afterpay’s Keys to NYFW launch.

LA Fashion Week SS23 Provided Visibility and Opportunity for Established (and Emerging) Designers
Fashion 

LA Fashion Week SS23 Provided Visibility and Opportunity for Established (and Emerging) Designers

A recap of the best SS23 presentations from the West Coast.


Emerging Designers We’re Excited to See at London Fashion Week SS23
Fashion 

Emerging Designers We’re Excited to See at London Fashion Week SS23

From HARRI’s buoyant bottoms to Chet Lo’s soft peaks and Edward Crutchley’s kinks.

The adidas Superstar Gets Spooky
Footwear

The adidas Superstar Gets Spooky

Celebrating the frightful holiday ahead.

Franck Muller Creates Five Gem Set Vanguard Revolution 3 Skeletons For Retailer's 50th
Watches 

Franck Muller Creates Five Gem Set Vanguard Revolution 3 Skeletons For Retailer's 50th

Offered in diamond, ruby or emerald.

Gucci and adidas' Latest Gazelle Goes for Gold
Footwear

Gucci and adidas' Latest Gazelle Goes for Gold

With “Pink Velvet” and “Black/Green/Red/Oatmeal” colorways also making an appearance for Fall 2022.

The Nike Air Max Scorpion Ushers in a New Age of Air
Footwear

The Nike Air Max Scorpion Ushers in a New Age of Air

Showcasing the sportswear brand’s digital production capabilities and the first demonstration of the major evolution in Nike Air technology.

Reinterpreted Elements of Nature Fueled LaQuan Smith’s SS23 Collection
Fashion

Reinterpreted Elements of Nature Fueled LaQuan Smith’s SS23 Collection

Inspired by “wind, air and movement.”


Burberry to Reschedule SS23 London Fashion Week Runway Show
Fashion

Burberry to Reschedule SS23 London Fashion Week Runway Show

Now scheduled to take place on September 26, 2022.

A Painting by Skepta Just Sold for £81,900
Art

A Painting by Skepta Just Sold for £81,900

Almost £22,000 over its estimate.

Gucci's Latest Accessory Oddity Is the $810 USD Double-Sided adidas Baseball Cap
Fashion

Gucci's Latest Accessory Oddity Is the $810 USD Double-Sided adidas Baseball Cap

While a pair of half sleeves join the mix for a regal feel.

On-Foot Look at the eBay x Nike SB Dunk Low “Sandy Bodecker”
Footwear

On-Foot Look at the eBay x Nike SB Dunk Low “Sandy Bodecker”

An updated version of the shoe that was given to the late Bodecker when he retired in 2008.

Peter Do’s Cerebral Introduction of Menswear Was Done in Grand Fashion for SS23
Fashion

Peter Do’s Cerebral Introduction of Menswear Was Done in Grand Fashion for SS23

The clothier recruited SM Entertainment – Korea’s largest entertainment company – to help usher in his next chapter of design.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.