The Latest Awake NY x Crocs Collaboration Is an Ode To Present Day Artisans

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Awake NY has joined forces with Crocs for a collaboration dedicated to present day artisans, craftspeople and makers.

Both brands have taken inspiration from local artists who have found joy in working in the studio to create. As a service to the New York creative community, Awake NY pays tribute to some of the city’s local artists including Brooklyn Clay Industries, Brooklyn Blooms and Processa. Brooklyn Clay Industries is founded by Reuben King, a New York transplant and Dominica native. The ceramic studio offers a space for people to create through ongoing classes, programs and internships. Brooklyn Blooms is founded by LaParis Phillips, a floral boutique inspired by fashion, art and individuality. Processa is founded by Kiara Cristina Ventura and Kameron Austin Robinson and focuses on highlighting the work and narratives of young artists of color.

The Crocs collaboration comes in a light grey and features a paint-splattered design throughout the shoe in various blue, purple and green colors. The pair comes with Jibbitz that spell out Awake, as well as a floral and rabbit Jibbitz. The backstrap features the Awake branding. The Awake NY x Crocs collaboration launches on May 25 at 11 a.m. EST at Awake NY.

 

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In other footwear news, take an official look at the Nike Air Griffey Max 1 “Los Angeles.”

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Joyce Li
Joyce Li Editor

For over half a decade, Joyce Li has served as an Editor on Hypebeast's global team, leveraging profound industry insights to capture the zeitgeist. Through her editorial lens, she anticipates emerging trends while dedicating her platform to spotlighting those making the greatest impact on culture today. A storyteller first and foremost, she examines the cross-pollination of fashion, footwear, art, music, and sports. This intersectional approach has led to compelling interviews with industry-defining figures like LeBron James, Pharrell Williams, Tom Brady, NIGO, A$AP Rocky, KAWS, and more.

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