Levi's Launches New Collection Celebrating LGBTQIA+ and Pride Month

A size-inclusive and genderless capsule.

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Ahead of Pride Month, Levi’s is releasing a capsule collection in support of the LGBTQIA+ community worldwide.

Titled the “Pride Collection,” Levi’s is hoping to raise awareness and highlight the positive message of diversity and inclusion through a genderless and size-comprehensive capsule. Amongst the collection is a box-cut denim jacket with the graphic that writes, “Let Us Love” in multicolor. The message takes center stage in celebration of Pride Month and is emphasized in an artistic psychedelic font. The collection also features a lace-up corset and denim skirt featuring pearl button details.

Denim lovers will have a chance to get their hands on a pair of straight-leg Levi’s 93 501 in the vintage wash, featuring a rainbow patch on the back, inspired by the 1970s Pride movements. Additionally, the collection also features a slew of t-shirts with Pride-inspired graphics and slogans that read “Live Your Truth” and “People Love.” Check out Levi’s for more information on the products.

Elsewhere in fashion, here are Jeehoon Kim’s essentials.

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Joyce Li
Joyce Li Editor

For over half a decade, Joyce Li has served as an Editor on Hypebeast's global team, leveraging profound industry insights to capture the zeitgeist. Through her editorial lens, she anticipates emerging trends while dedicating her platform to spotlighting those making the greatest impact on culture today. A storyteller first and foremost, she examines the cross-pollination of fashion, footwear, art, music, and sports. This intersectional approach has led to compelling interviews with industry-defining figures like LeBron James, Pharrell Williams, Tom Brady, NIGO, A$AP Rocky, KAWS, and more.

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