Benny Robinson Worked With Franco Loro Piana on a Series of NFTs

The five digital tokens sold for $160,000 USD at NOMAD art fair.

NFT
3,442 Hypes 2 Comments

NOMAD is a new art fair concept, in which the organizers create intimate experiences between discerning collectors, innovative professionals and outstanding works in unique locations transpiring architectural legacy, and the luxury of time. For the latest showcase in St. Moritz, activewear brand SEASE launched an NFT collection designed by artist, Benny Robinson, and Franco Loro Piana.

Made in conjunction with Robinson’s NFT series, Private Jet Pyjama Party, each token features a unique owl outfitted in SEASE’s luxury fits overlooking a different destination. Commenting on the collaboration, SEASE founder Franco Loro Piana said “the owls perfectly represent the brand philosophy. Benny and I connected immediately and I am very satisfied about the results. Sease it is not only about products or fashion, but a universe that combine authentic experience, community and culture. PJPP has an incredible community with different people based in 73 countries and this NFT collaboration represents a great opportunity to tell them our story and connect through a new digital experience.”

The resulting NFTs were auctioned off at an invite-dinner on March 5, in which five artworks sold for a total amount of $160,000 USD. For those who missed out, there are a number of NFTs still available by visiting PJPP’s page on OpenSea.

Elsewhere, Mungo Thomson presents “Time Life” at Karma Gallery.

Read Full Article

What to Read Next

Stain Shade Gives Stüssy Deadstock The Tie-Dye Treatment
Fashion

Stain Shade Gives Stüssy Deadstock The Tie-Dye Treatment

Set to drop at its Soho pop-up later this month.

Saul Nash Explores British Afro-Caribbean Culture For FW22
Fashion 

Saul Nash Explores British Afro-Caribbean Culture For FW22

Expanding on the vision of what men wear today.

Seiko Revisits The Red Special With Seiko 5 Sports Brian May Limited Edition
Watches

Seiko Revisits The Red Special With Seiko 5 Sports Brian May Limited Edition

Representing the legendary Queen guitarist’s second Seiko collaboration.


SH Figuarts Offers a Detailed First Look at 'Thor: Love and Thunder's Costumes
Design

SH Figuarts Offers a Detailed First Look at 'Thor: Love and Thunder's Costumes

Two new collectibles to celebrate the upcoming movie.

Bravest Studios Commemorates 'Jeen-Yuhs' Act III Via a Collaboration With Creative Control
Fashion

Bravest Studios Commemorates 'Jeen-Yuhs' Act III Via a Collaboration With Creative Control

Featuring two tees inspired by Ye’s ‘The College Dropout’ and ‘DONDA’ days, mesh shorts and more.

Mungo Thomson Presents "Time Life" at Karma Gallery
Art

Mungo Thomson Presents "Time Life" at Karma Gallery

Seven short videos that reflect on the gamut of human experience.

CLOT Officially Unveils Its Nike Flux Dunk Collaboration
Footwear

CLOT Officially Unveils Its Nike Flux Dunk Collaboration

The lenticular colorway is inspired by Yin-Yang philosophy of fluidity and harmony.

Gucci’s New Women’s Day Capsule Collection Has Launched
Fashion

Gucci’s New Women’s Day Capsule Collection Has Launched

In support of the brand’s “Chime for Change” initiative.

Here Are All of the Biggest Announcements From Apple's Peek Performance Event
Tech 

Here Are All of the Biggest Announcements From Apple's Peek Performance Event

Including updates to the iPad Air and iPhone SE, alongside the all-new Mac Studio, Studio Display and M1 Ultra chip.


Eminem Makes History as Most-Certified Artist for Singles in RIAA
Music

Eminem Makes History as Most-Certified Artist for Singles in RIAA

He is now one of only seven artists in any genre or era to receive three or more Diamond Album Awards.

Triennale Honors Giovanni Gastel in Two Concurrent Exhibitions
Art

Triennale Honors Giovanni Gastel in Two Concurrent Exhibitions

Both are on view in Milan until March 13, 2022.

Burton Reveals Second Collaboration With Virgil Abloh
Design

Burton Reveals Second Collaboration With Virgil Abloh

Featuring 10 limited-edition snowboards and more.

Apple Introduces All-New Mac Studio and Studio Display
Tech

Apple Introduces All-New Mac Studio and Studio Display

Meant to work together or separately to update creative workspaces with speed and efficiency.

Kanye West Unveils Striking CGI Music Video for “Hurricane”
Music

Kanye West Unveils Striking CGI Music Video for “Hurricane”

From his tenth studio album ‘DONDA.’

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.