Noah Recruits Popeye for Nautical-Inspired Capsule

Including the New York label’s latest collaborative Barbour release.

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After celebrating the work of Barney Bubbles last month, Noah has now released a collection inspired by E. C. Segar’s iconic Popeye character. The collection builds on Noah’s nautical inspiration, celebrating Popeye’s life at sea across a range of apparel and accessories.

The stand-out piece in the collection sees Noah continue its ongoing Barbour collaboration. The classic Barbour Bedale wax jacket arrives in white, green or navy blue, with each colorway sporting a large image of Popeye on its reverse. Elsewhere, the collection includes work pants, sailing-inspired striped long sleeves, and T-shirts featuring images of Popeye and his girlfriend Olive Oyl.

The collection also introduces a range of eye-catching accessories, spanning from nautical necessities — including a towel and clam knife — to needlepoint key fobs and pillows. Other highlights include five panel caps and a co-branded ceramic incense chamber in the shape of Popeye.

The full collection is due to release on March 24th, and will be available at Noah locations in New York, Amagansett, Tokyo and Osaka, while the Barbour Bedale jacket will also be available at Dover Street Market London.

In other fashion news, Beams Plus recently linked up with HIP for a collection inspired by British preppy history.

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