Former Head of adidas YEEZY Innovation Lab is Launching a Sneaker Production Company

Securing $6 million USD in financing.

Footwear
25.0K 7 Comments

According to a report, former adidas YEEZY Innovation Lab head, Omar Bailey and partner Abhishek Som are starting a sneaker production company. Dubbed “FCTRY LAb,” the Los Angeles-based footwear prototyping lab and venture studio aims to support both emerging and established designers.

Assisting in the production of brands of all sizes, FCTRY LAb expedites product development from 8 to 12 months down to 1 to 3 months. Avoiding the delays tied to overseas supply chains, the company democratizes production and open-source innovation in the footwear space.

Armed with Bailey’s 20 years of global product development and manufacturing experience as a design engineer, and assisted by co-founder Abhishek Som, a former Wall Street and private equity executive, FCTRY LAb aims to be fully operational by the beginning of January. The sneaker production company offers the latest in 3D printing, pattern making, injection molding, and is expanding to handle sales and marketing next year.

Founded eight months ago, FCTRY LAb has already completed a few projects with collaborations on the way, which has caught the attention of investors. The BIPOC-led company recently secured $6 million USD in financing from PayPal-backed Slauson & Co, with additional investment from Relay Ventures, Elysian Park Ventures, Level One Fund, and Fog City Capital.

In case you missed it, Nike holiday sales are expected to surge due to the YEEZY’s withdrawal.

Read Full Article

What to Read Next

adidas Has Officially Sold All Its YEEZY Inventory
Footwear

adidas Has Officially Sold All Its YEEZY Inventory

The sportswear brand is now completely rid of ties with Ye.

adidas Outlet Stores Are Selling YEEZY Shoes For $30 USD
Footwear

adidas Outlet Stores Are Selling YEEZY Shoes For $30 USD

Products from the YEEZY line have been marked down by more than 80%

C.P. Company x adidas Celebrate a Decade of SPZL with Full Collaborative Capsule
Footwear

C.P. Company x adidas Celebrate a Decade of SPZL with Full Collaborative Capsule

Ashley Walters, Stephen Graham, Goldie, Robert Brooks and Toby Mclellan front the lookbook.


JJJJound's adidas Superstar 90 Is Set for a 2025 Release
Footwear

JJJJound's adidas Superstar 90 Is Set for a 2025 Release

The Montreal-based studio opts for rich leather uppers and omits the traditional Trefoil logo for a minimalist vibe.

Frank Ocean Drops T-Shirts, Posters and Reissued ‘Blonde’ Vinyl
Fashion

Frank Ocean Drops T-Shirts, Posters and Reissued ‘Blonde’ Vinyl

Jeremy Strong makes an unexpected appearance in the merch collection.

Elon Musk Is Selling Furniture From the Twitter HQ and Sam Bankman-Fried Faces 8 Criminal Charges in This Week’s Tech Roundup
Tech & Gadgets 

Elon Musk Is Selling Furniture From the Twitter HQ and Sam Bankman-Fried Faces 8 Criminal Charges in This Week’s Tech Roundup

Binance also experienced an uptick of crypto withdrawals.

JJJJound X PUMA Tease Green Suede Sneaker for FW22
Footwear

JJJJound X PUMA Tease Green Suede Sneaker for FW22

Following up on last week’s maroon colorway.

Nothing Phone (1) Is Headed to the U.S. in Beta Program
Tech & Gadgets

Nothing Phone (1) Is Headed to the U.S. in Beta Program

Rolling out with updated Android 13 software.

Amazon Games To Publish Next ‘Tomb Raider’ Title
Gaming

Amazon Games To Publish Next ‘Tomb Raider’ Title

Teaming up with developer Crystal Dynamics.


Morgan Freeman and Florence Pugh Become Unlikely Friends in ‘A Good Person’ Trailer
Entertainment

Morgan Freeman and Florence Pugh Become Unlikely Friends in ‘A Good Person’ Trailer

Written and directed by Zach Braff.

Tidal’s New Tool Lets Users DJ for Paid Subscribers
Music

Tidal’s New Tool Lets Users DJ for Paid Subscribers

Users can sign up for a beta version of the program.

Michael Mack and the Air Jordan 13 for Hypebeast’s Sole Mates
Footwear 

Michael Mack and the Air Jordan 13 for Hypebeast’s Sole Mates

The footwear savant and SCAD professor riffs on what it takes to succeed in the footwear industry, his favorite AJ 13 elements and the designer he looks up to the most.

Take a Look at the New A.P.C. x ASICS Gel-Sonoma Collaboration
Footwear

Take a Look at the New A.P.C. x ASICS Gel-Sonoma Collaboration

Coming with a tie dye effect on the rubber lace hoops.

Clints' Last FW22 Collection Is Packed With Y2K and Varsity Sports Influence
Fashion 

Clints' Last FW22 Collection Is Packed With Y2K and Varsity Sports Influence

Featuring new denim and more cozy knitwear.

More ▾