Pharrell's adidas Humanrace Sičhona Gets Fitted With a "Shock Yellow" Upper

The creative polymath closes out January with a vivd colorway.

Footwear
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Hot off the heels of teasing his forthcoming sunglasses collaboration with Tiffany & Co., Pharrell is further expanding upon his footwear line with adidas with the launch of his adidas Humanrace Sičhona “Shock Yellow” colorway. The kicks first made their way onto our radar back in November 2021, but the Three Stripes has officially given them a public release date.

The color palette of these collaborative kicks skews to the brighter side of the spectrum and it allows its titular shade to do most of the talking. adidas’ signature PrimeKnit and Futurenatural fabrics are used to formulate the upper’s build and supply wearers with a feel that’s as close as possible to the natural shape of the foot. The throat features slightly looser knittings and it comes overlaid by flecked laces that feature black stripes on the tips. Branding is where more spirit comes in as the tongue tabs — which have an adidas running logo — comes styled in a bold orange while the “Humanrace” spell outs that are printed onto the lateral walls come swathed in a bright blue tone.

If interested in adding these to your rotation, you can find them releasing via the adidas CONFIRMED app for a retail price of $180 USD.

In other footwear news, check out a look at Sean Wotherspoon’s upcoming adidas EQT Support 93.

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