NFL All-Pro wide receiver Stefon Diggs of the Buffalo Bills has signed an endorsement deal with Jordan Brand. Diggs — lead the NFL in receptions (127) and receiving yards (1,535) as well as scoring 8 touchdowns in the 2020 season — is the latest addition to a stacked football roster for the Jumpman, joining other players like Bobby Wagner and Chase Claypool.
Besides his on-field exploits, Diggs is known for his deep interest in fashion and footwear. He noted the dream-come-true nature of being a part of the Jordan roster, saying “It’s a little bit unreal, coming from where I come from — where people [line] up for Jordans or camp out for them overnight … I even did it myself when I was younger. This is both unreal and surreal, to be a part of a successful brand that everybody knows and respects. Jordan Brand has an elite group of athletes. Everyone plays at a high level … I’ll never forget the moment I got the call.”
Prior to signing with Jordan Brand, Diggs was an adidas athlete who worked on a bespoke collection of tracksuits with the Three Stripes in 2019. 2020 marked his first full season with the Bills — in his six prior NFL seasons, he was a standout for the Minnesota Vikings and a frequent presence at Minneapolis sneaker boutiques like Piff.