Watch The Weeknd and Rosalía Croon in Spanish in "La Fama" Music Video

With an appearance by Danny Trejo.

Music
3,293 Hypes 1 Comments

Rosalía and The Weeknd released the cinematic music video for their new single “La Fama” on Thursday, showcasing a story of lust and betrayal.

In the video, Rosalía plays a nightclub vixen flirting with The Weeknd while singing about an obsession with fame. Danny Trejo introduces Rosalía as “La Fama,” a character that he says “will pierce your heart and be your only obsession.”

As Rosalía’s performance continues, she locks eyes with The Weeknd and proceeds to seduce him with her dance moves while he sings to her in Spanish. Towards the end of her performance, The Weekend approaches the stage and tries to give her a kiss before she stabs him in the chest with a dagger.

Directed by Director X, the video ends with the crowd erupting in applause.

According to Pitchfork, Rosalía said she took inspiration from “the lyrics of Rubén Blades or Patti Smith and the songs of Aventura.”

“I wanted to write, in my own way, a bachata with a little story around ambition,” she said in a statement translated to English.

“La Fama” is available to stream on all major platforms and will appear on Rosalía’s upcoming album Motamami. 

In other news, listen to Swedish House Mafia’s “Moth to a Flame” featuring The Weeknd.

Read Full Article
Text By
Image Credit
Steve Granitz/Wireimage/Rich Fury/Getty Images/ U.n. World Food Programme
Share this article

What to Read Next

Rosalía and The Weeknd Tease New Collab "La Fama"
Music

Rosalía and The Weeknd Tease New Collab "La Fama"

Danny Trejo makes a cameo in the visual.

Rosalía Drops Rustic "DELIRIO DE GRANDEZA" Music Video
Music

Rosalía Drops Rustic "DELIRIO DE GRANDEZA" Music Video

Off her latest album, ’MOTOMAMI.’

ROSALÍA Enlists The Weeknd and Tokischa for New Album 'MOTOMAMI'
Music

ROSALÍA Enlists The Weeknd and Tokischa for New Album 'MOTOMAMI'

Her “most personal and confessional album” so far.


Watch The Weeknd's Amazon Music Presents: 103.5 'DAWN FM' Experience
Music

Watch The Weeknd's Amazon Music Presents: 103.5 'DAWN FM' Experience

“The power of the 103.5 Dawn FM experience is that maximum fulfillment comes when all who hear it are tuned in at the same time.”

Kid Cudi Wore a Wedding Dress to the CFDA Awards
Fashion

Kid Cudi Wore a Wedding Dress to the CFDA Awards

A custom design by West Coast fashion label ERL.

Elon Musk Has Sold About $5 Billion USD of Tesla Stock So Far
Tech 

Elon Musk Has Sold About $5 Billion USD of Tesla Stock So Far

In response to a Twitter poll asking his followers whether he should sell 10% of his stake to pay taxes.

Universal Works Dresses Street Food Specialists For Unique Mini Capsule
Fashion

Universal Works Dresses Street Food Specialists For Unique Mini Capsule

Bundobust has become renowned for modernising Gujarati street food.

Hypebeast Car Club x Purist Group to Hold 1st Ever Cars & Charity Event
Automotive

Hypebeast Car Club x Purist Group to Hold 1st Ever Cars & Charity Event

With donations going towards the local homeless.

Dior and Sacai’s Collaborative Capsule Has Finally Dropped
Fashion

Dior and Sacai’s Collaborative Capsule Has Finally Dropped

Comprising no less than 57 pieces.


Epic Games and Radiohead Unveil Trailer for "KID A MNESIA EXHIBITION"
Art

Epic Games and Radiohead Unveil Trailer for "KID A MNESIA EXHIBITION"

Available for free on the PS5, PC and Mac this November.

Create Your Holidays With Polaroid’s Now+ and Go Cameras
Tech 

Create Your Holidays With Polaroid’s Now+ and Go Cameras

Presented by Polaroid
Coming with a set of digital and physical creative tools.

Blancpain Adds Two New Flyback Chonographs To Air Command Collection
Watches

Blancpain Adds Two New Flyback Chonographs To Air Command Collection

Blancpain builds on the legacy of rare aviator chronograph.

Unpicking Zalando’s Shift Towards Streetwear
Fashion 

Unpicking Zalando’s Shift Towards Streetwear

With the launch of ‘Zalando Street,’ the European retail giant is fine-tuning its proposition.

Maison Kitsuné Elevates PUMA Staples With Parisian Sophistication
Fashion

Maison Kitsuné Elevates PUMA Staples With Parisian Sophistication

Including reimagined takes on its Suede Crepe and Mirage Sport sneakers.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.