Marni Apologises After Accusations of Racist Imagery in New Campaign

With a personal statement from creative director Francesco Risso.

By
Fashion
24,619 Hypes 39 Comments

The Italian fashion label Marni has apologised after a recent digital campaign was widely accused of using racist imagery, leading to a swift outcry from followers of the brand on Instagram.

The campaign, which was shot by the Brazilian photographer Edgar Azevedo, featured Black models, one of whom posed with large chains near their feet which appeared to be shackles. The brand later clarified that he was in fact posing on a bollard wrapped with chains. The images were posted to Instagram alongside text referencing the “jungle mood” of the collection.

The self-appointed fashion industry watchdog Diet Prada quickly picked up on the campaign, criticising the brand’s “terrible optics” and writing, “These stereotypes are just some of the ways the institution of white supremacy has oppressed, dehumanized, and deprived Black people of their human rights.”

Marni has now responded to the criticism, releasing a statement which reads:

“The team at Marni is passionately committed to championing inclusivity and celebrating the beauty of diverse cultures throughout the world. As we endeavor to create a more equitable world, through fashion and shared humanity, we sincerely regret that our efforts caused further pain. We have immediately removed these images and we are redoubling our efforts to ensure our processes are carried out with thoughtfulness and intentionality through a strong equity lens. Our entire staff is committed to using this moment as an opportunity to leverage our platform to support and empower more voices and creators of color whose talent and insights are instrumental in creating a more inclusive and diverse fashion industry.”

In addition, the brand’s creative director Francesco Risso apologised on his personal Instagram account, writing “I will do better. I humble ask grace from those who know me and patience from those who do not as I prove that celebrating diversity is at the center of my work and my creativity. Diversity and inclusion are imperative pillars of the fashion industry, and I am committed to keep fighting for it.”

In other fashion news, Prada has reported a 40% drop in revenues as a result of the COVID-19 pandemic.

Read Full Article

Join Our Discussions on Discord

The HYPEBEAST Discord Server is a community where conversations on cultural topics can be taken further.

100 Users Online

What to Read Next

Haeckels Launches New "Grown to Order" Skincare
Fashion

Haeckels Launches New "Grown to Order" Skincare

Beginning with the Bio Restore Membrane under-eye masks.

Bally Pledges to Make Mountains Cleaner
Travel

Bally Pledges to Make Mountains Cleaner

The brand also commits to building new sustainable mountain trails.

‘Ghost of Tsushima’ Is The Fastest-Selling New Title Ever on PS4
Gaming

‘Ghost of Tsushima’ Is The Fastest-Selling New Title Ever on PS4

PlayStation is having a very good year.


BAPE BLACK and foot the coacher Craft Rugged "Chaos Mountain Boots"
Footwear

BAPE BLACK and foot the coacher Craft Rugged "Chaos Mountain Boots"

Embellished with .925 sterling silver.

Twitter is Now Banning Links to Hate Speech and Violence
Tech

Twitter is Now Banning Links to Hate Speech and Violence

Closing a loophole users were previously abusing.

Nike Pulls Out of Goodyear Facility Citing COVID-19 Impact
Footwear 

Nike Pulls Out of Goodyear Facility Citing COVID-19 Impact

The project was a $184 million USD investment.

More ▾
 
Subscribe to our Newsletter

Gain access to exclusive interviews with industry creatives, think pieces, trend forecasts, guides and more.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.

Help Support Us

We need ads to keep the lights on and to continue providing free news to our readers. We’d appreciate your support by whitelisting HYPEBEAST on your ad blocker. That way you can keep reading all the great stories for free.

If you have already whitelisted us, simply refresh this page. To find out how to whitelist us, click the button below.

Back

Add Us to Whitelist

We appreciate your support in allowing HYPEBEAST ads. Most ad blockers have similar whitelisting steps and settings. If you need assistance, please contact us.

Adblock Plus

  1. Click on the red ABP icon in the upper right corner of your browser.
  2. Click “Enabled on this site” to disable ad blocking for the current site. In Firefox click “disable on HYPEBEAST”.
  3. Refresh the HYPEBEAST page that you were viewing.

Adblock

  1. Click the AdBlock hand icon.
  2. Click “Don’t run on pages on this domain”.
  3. A new “Don’t run AdBlock on…” dialog may be displayed in the middle of the screen.
  4. Move the “Site” slider to the right. After that, click “Exclude”.
  5. Refresh the HYPEBEAST page that you were viewing.

uBlock

  1. Click the uBlock icon.
  2. Click the large blue “power” button in the menu that appears to whitelist the current website.
  3. Reload the HYPEBEAST page that you were viewing.

Firefox Browser

Firefox Tracking Protection may activate our whitelist notice, which can be disabled temporarily for a browsing session by clicking the shield icon in the URL bar and following the instructions.

Disconnect

  1. Click the Disconnect icon.
  2. Click “Whitelist site”.
  3. Refresh the HYPEBEAST page that you were viewing.